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ISSUE 119 | October 2017

Engagement: Relationships & Experiences
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ISSUE 118 | September 2017

Beating Algos on Social Media
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ISSUE 117 | August 2017

Riding the Wave of Content Marketing
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ISSUE 116 | July 2017

Choice & Context in Web Customer Service
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ISSUE 115 | June 2017

Email Solutions for Improving Performance
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ISSUE 114 | May 2017

SEO: Content, Connections and Continuity of Experience
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ISSUE 113 | April 2017

User-Experience Roundtable
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ISSUE 112 | March 2017

Opportunities in Programmatic Advertising
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ISSUE 111 | January 2017

Balanced Web Operations
Digital Business Planning

ISSUE 110 | January 2017

Digital Business Planning
December 16 - Website Magazine

ISSUE 109 | December 2016

Amplified Analytics
November 16 - Website Magazine

ISSUE 108 | November 2016

Collaborative & Curated Social Media
October 2016 - Website Magazine

ISSUE 107 | October 2016

Practical Tips for Generating More Web Conversions
September 16 - Website Magazine

ISSUE 106 | September 2016

Optimizing the Email Experience
August 2016 - Website Magazine

ISSUE 105 | August 2016

E-Commerce: Customer Experience Takes a Village
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ISSUE 104 | July 2016

Lead Generation: Making it Great Again!
June 2016 - Website Magazine

ISSUE 103 | June 2016

A Playbook for Buying Software
May 2016 - Website Magazine

ISSUE 102 | May 2016

The Secret of SEO
April 2016 - Website Magazine

ISSUE 101 | April 2016

Get Started with 'Net Testing
March 2016 - Website Magazine

ISSUE 100 | March 2016

Bright Ideas in Digital Advertising
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ISSUE 99 | February 2016

Net Engagement in the Relationship Age
January 2016 - Website Magazine

ISSUE 98 | January 2016

Digital Power Players 2016
December 2015 - Website Magazine

ISSUE 97 | December 2015

Everyday & Everywhere Analytics
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ISSUE 96 | November 2015

The Web is Alive

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What is Modern Marketing?

Peter Prestipino

Posted on 10.22.2016

Modern marketing is a holistic, adaptive methodology that connects brands with real customers and drives business results by blending strategy, creative, technology and analysis.

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