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What Small Biz Owners Fear the Most

Posted on 10.28.2014

It's a big, unknown world out there for small business owners. On one hand, there's promises of freedom (financial, personal, creative) and, on the other, is the weight of the world. 

ReachLocal recently conducted a survey across its customer base asking them to share their biggest, secret fears of being a local business owner. The ReachLocal team hand-picked the top five responses:

1. “I worry that success will ruin my personal life. I also worry that failure will ruin my personal life. I worry that too much of my identity is wrapped up in my work. What would happen if I couldn’t work at some point?!”

2. “My fear is that I show up to the office on there are no patients on the schedule”

3. “My fear is not getting enough sales”

4. “My fear is wasteful spending on advertising”

5. “My fear is failure and ultimately going bankrupt”

In the infographic below, ReachLocal provides corresponding advice to help alleviate the fears. (Note: To zoom in, click on the graphic below.)


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