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Wink: One App to Control Your Smart Home

Posted on 7.23.2014

:: By Ilan Nass, Fueled ::


Wink was created by a company called Quirky, which is a new business that is constantly taking on new ideas for products. They have a process; they choose three winners every week out of the 4,000-plus ideas they receive, and produce them. They have designed the Aros, Spotter, Pivot Power Genius, Egg Minder and Nimbus. Each of these is a smart powered device that allows users to monitor their homes, finances and more. It has become even easier with the introduction of Wink. 

Wink is a phone application that enables the user to be fully connected to their smart home devices in order to control, interact with and update them. 

Wink uses smart technology to communicate with household products via smartphone or Wi-Fi. One can easily purchase a number of devices that are compatible with Wink at Home Depot. Despite the many companies that are shooting for a similar goal, Wink has made some pretty impressive strides, leading to their contract with Home Depot. 

Among the many home devices that are controllable through the use of a cellphone, there is the Pivot Power Genius. This is a flexible power strip that allows the controller to manually decide whether or not to power anything that is plugged in. With this, one can easily monitor their electricity usage, enabling them to save money in a simpler way. It is more reliable than trusting one’s memory to turn the lights off and on, and the user can even set it up to turn on at specific times, such as when the garage door opens or the front door unlocks. 

There is also the Egg Minder, which is a smart egg tray. It can track not only how many eggs are actually in the tray, but also when they go bad. It is even possible to check them before buying them, to ensure that bad eggs don't sneak their way into the house. 

Aros, a window air conditioning unit, can gather information on all kinds of things, from budget to schedule, to location and even usage. It uses this data to learn, so that it can keep the perfect temperature and increase savings for the user. 

Spotter is another smart device; it is a sensor that updates what's going on in the house. It shows the temperature, lights, motion and sound, with many other options available as well (like washer and dryer notifications). 

Lastly, the Nimbus is a personal dashboard of anything that is deemed important by the user. It can display weather reports, emails, calendars and appointments to mention a few. These are all easily monitored and handled through the use of the smartphone application. 

Wink can be used on both a smartphones and tablets, which allows the ability to link all the devices together. There are many other products expected to be hitting the shelves soon, from light bulbs to water heaters, video cameras and lawn sprinklers. These products will provide more control and can also make you more accountable for how much energy you consume as a household. 


Ilan Nass is the head of marketing at Fueled, the leading iPhone app builder in New York City, renowned for its award winning mobile design and strategy.

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