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WM APP Watch - November 2013

Posted on 9.30.2013

The Best of 2013 App Watch :: This has been a huge year for mobile. Not only is this channel becoming a center point in many digital strategies, but all types of business professionals are leveraging these devices on a daily basis. In order to be prepared for whatever 2014 has in store, consider downloading the top applications from Website Magazine’s 2013 App Watch column.

Groupon Merchants

Daily deals are still a viable marketing strategy despite the lack of recent chatter for this once hot topic. The Groupon Merchants app makes it simple for merchants to redeem Groupons and accept credit card payments. The app provides merchants with access to redemption history, yet doesn’t require any monthly fees or contracts.


Many marketers use their smartphones to sort through content during downtime, and Feedly makes the content discovery process easier. This news and information aggregator comes with a variety of personalization and organization features, including the ability to save and share articles with friends or colleagues. Feedly also synchronizes across devices to streamline the discovery process.


Store your most important files in the cloud and access them on any device with Microsoft’s SkyDrive app. The app also enables users to manage files, create folders and share content with colleagues.


Improve your productivity with Evernote, a free notetaking app that synchronizes across devices. Professionals can stay organized by using this app to jot down ideas, capture photos, create to-do lists and record voice reminders — anywhere and anytime.


This personal data engine provides a single access point to content stored on cloudbased accounts, such as Gmail, Google Drive, Twitter, Facebook, Dropbox and Evernote. Cloud- Magic provides the ability to quickly preview material, as well as to take common actions like opening attachments, responding to emails and retweeting.


Automate business processes while on the go with the IFTTT mobile app. IFTTT, which stands for “if this, then that”, allows users to connect to channels and set up automated tasks that are triggered by specific actions. For example, users could create an automatic “thanks for following” message to be sent whenever they receive new followers on Twitter.

Adobe Edge Inspect CC

This preview and inspection tool from Adobe is ideal for Web developers and designers who are working on mobile Web projects. The app enables users to pair devices and work more efficiently by offering synchronous browsing, remote inspection and debugging so that users can see HTML/CSS/JavaScript changes instantly.


Stay on task all day long with the 30/30 time management app. Users can leverage 30/30 to create task lists and designate lengths of time for each item to be completed. The app’s timer tells users when it’s time for them to move onto their next projects.


It’s mind-boggling what an engaging image or video can do for a brand’s social following, which is why it is important for all Web professionals to keep Twitter’s Vine app handy on their smartphones. This popular app enables users to create short, looping videos and share them on social networks.


The Chartbeat analytics dashboard provides realtime data to business professionals. The app displays simplified insights into the performances of Web and social channels, including metrics for top traffic sources, traffic benchmarks, and page and server load times.

Today's Top Picks for Our Readers:
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