WM Radio: Discussing PPC, and CPM vs. CPA
Pay-per-click marketing is the focus of this episode of Website Magazine Radio, as we talk with specialist Sergio Alvarez, COO of AI Media Group. We talk about the past, present and future of PPC and strategies to help your business profit. Also, we answer our listener question of the week, about the differences between CPM vs. CPA and which option is right for your website.
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