Me, You and Microhoo
"Just when I thought I was out... they pull me back in."
Micheal Coreleone, The Godrather (Part III)
The seemingly never-ending Yahoo-Microsoft battle has taken another twist. Just weeks after withdrawing its $47.5 billion offer to buy Yahoo, Microsoft said that it and Yahoo are discussing a transaction (not an acquisition mind you) of all of Yahoo. No details were provided by Microsoft, and Yahoo released another annoyingly vague statement saying it was considering a "number of value-maximizing strategic alternatives" and would evaluate any Microsoft proposal.
The ongoing saga is either dramatic or melodramatic depending on who you are and who you know. But does it really matter? My commentary in Website Magazine's May issue may shed some light on these high profile happenings and claims that what's truly important is...you.