Email ExperienceDigital marketing is always changing and adapting, so should the marketers who work tirelessly to deliver a positive ROI for their companies.
WIthout a robust technology database a companies' email marketing efforts may be in vain.
Santa may only visit once a year, but marketers must regularly monitor their email lists and continuing to grow them year-round.
PayPal has announced the acquisition of Jetlore, an AI-powered prediction platform for retailers looking to drive more revenue and reduce churn.
Movable Ink has released several tools and integrations for developers to build custom apps and extend the capabilities of their products.
By leveraging emotion, marketers can gain a competitive advantage in today's always-on digital landscape.
By using a variety of social platforms that align with the brand, marketers can expand their reach to new audiences and stay connected..
Reputable email marketers are far more likely to reach their intended audience than peers with lower reputation scores.
More than a third of the U.S. consumers have opened separate email accounts strictly for brand communication.
59 percent of B2B companies do not send out email marketing campaigns to their subscribers.
Request a Free Subscription to Website Magazine!