- Internet Advertising
Paralell Tracking in AdWords
By Pete Prestipino
Fast loading websites have long been a desire of most digital enterprises; speed matters greatly today and it is increasing in importance once again.
'Net Advertising
Top Stories
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- Internet Advertising
Buy Digital Audio Ad Inventory Through Google DoubleClick
By Pete Prestipino
Most brands don't currently advertise on streaming platforms, but availability through Google's DoubleClick Bid Manager will likely change that.
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- Internet Advertising
Video Ad Completion Rates Reach New Highs, While Fraud Rates See New Lows
By Pete Prestipino
The way consumers interact with media is almost completely different than it was just a few short years ago...
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- Internet Advertising
- Content Engineer
9 Key Marketing Strategies You May Have Neglected
By Lexie Lu
Add new methods to your repertoire until you find the perfect mix of marketing tactics.
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- Mobile World
- Internet Advertising
QUICK HIT: Apps Are Driving Mobile Ad Growth Globally
By Website Magazine
Advancements in mobile monetization technology is resulting in big profits for the digital advertising ecosystem.
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- E-commerce Express
- Internet Advertising
Personalized Marketing for Magento Commerce with AdRoll in Focus
By Pete Prestipino
Web retailers must optimize the experience on-site and before customers actually get there...
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- Infographics
- Social Media Mavens
- Internet Advertising
Social Ad Spending Remains Strong
By Pete Prestipino
Video ad spending accounted for 41% of total social spending in Q1; Instagram ad spending doubled YoY while clicks tripled.
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- Software Everywhere
- Mobile World
- Internet Advertising
Optimize Google's Universal App Campaigns
By Pete Prestipino
Bidalgo has released a unique self-serve solution that will enable app markters to optimize their UAC efforts.
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- Internet Advertising
- Content Engineer
Outside Youtube with the New Outstream Video Ad Unit
By Evan Kim
Google new video ad unit does not require placement in a YouTube video.
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- Mobile World
- Internet Advertising
Value Exchange Ads Lead to Higher Engagement
By Pete Prestipino
Overview of a recent TapJoy study on the effect of rewarded ads on user value.
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