- Local Matters
- Content Engineer
Integrating Customer Reviews with Yext, Trustpilot
By Chris Glover
Reviews are an essential aspect of the digital experience for consumers, but it's difficult for many enterprises to take advantage of the insights...
Local Matters
Top Stories
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- Local Matters
Using Hyperlocal Real-World Resources to Boost Content Marketing
By David Shi
From Website Magazine's "Readers Speak" series, Snowpak's David Chi shares some insights on how his company is using content marketing.
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- Local Matters
- Internet Advertising
An End-to-End, Self-Service Platform for Location Targeting
By Pete Prestipino
Improvements in location technology are proving increasingly attractive for marketers - particuarly those in the brick-and-mortar realm.
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- Local Matters
- Mastering Search
Local Vs Organic: 3 Effective “Local Only” SEO Tactics
By Travis Bliffen
If the map pack you are aiming for does not mirror the organic results, all you need is a few tweaks to break into the top three spots.
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- Local Matters
GoDaddy Offers GMB Integration with GoCentral Website Builder
By Pete Prestipino
GoDaddy users will now be able to create and manage their Google My Business listings within GoCentral.
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- Local Matters
Wait Times Added to Google Local Results
By Pete Prestipino
Google provided no indication how local businesses can control or modify this information if it does prove to be inaccurate.
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- Software Everywhere
- Local Matters
AI-Powered Local Marketing
By Pete Prestipino
Artificial intelligence is coming to local marketing (and much, much sooner than Web professionals might think).
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- Local Matters
- Mastering Search
Manage Local Business Listings within Google Search
By Pete Prestipino
Google recently introduced a dashboard within Google Search results pages that will enable local businesses to edit their listings.
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- Local Matters
List Local, Manage Broadly
By Website Magazine
Does the Internet see an accurate portrayal of your business?
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- Local Matters
- Mastering Search
Google Maps in Motion
By Frank Emerson
Local guides can now upload videos to Google Maps, creating a richer experience for consumers but it's causing a stir among brands.
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