- Mobile World
- Internet Advertising
QUICK HIT: Apps Are Driving Mobile Ad Growth Globally
By Website Magazine
Advancements in mobile monetization technology is resulting in big profits for the digital advertising ecosystem.
Mobile World
Top Stories
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- Software Everywhere
- Mobile World
- Internet Advertising
Optimize Google's Universal App Campaigns
By Pete Prestipino
Bidalgo has released a unique self-serve solution that will enable app markters to optimize their UAC efforts.
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- Mobile World
- Internet Advertising
Value Exchange Ads Lead to Higher Engagement
By Pete Prestipino
Overview of a recent TapJoy study on the effect of rewarded ads on user value.
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- Infographics
- Mobile World
What's Trending Now in the Mobile World
By Website Magazine
In advance of next week's Mobile World Congress, discover some factors about the 2.5 billion strong smartphone market.
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- Mobile World
- Issue Specials
Mobile: The Future of Digital [FEATURE]
By Pete Prestipino
With the prolific rise in smartphone use, today’s brands must think and be “mobile-first” in every way.
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- Insights on Analytics
- Mobile World
App Analytics in Focus
By Pete Prestipino
There’s a lot that goes into measuring the performance of mobile applications (on both the technical and marketing sides).
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- E-commerce Express
- Mobile World
The Best Way to Influence Mobile Success is Through Product Discovery
By Pete Prestipino
Consumers are still struggling when it comes to completing their mobile purchases.
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- Mobile World
- Content Engineer
STAT WATCH: Global Video Index Report
By Website Magazine
Mobile video plays topped 60% globally for the first time in the fourth quarter of 2017 -- garnering a 60.3% share of all video starts.
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- Mastering Search
- Mobile World
Just Do It: Optimize for Voice & Mobile in 2018
By Seth Worby
The rise of the virtual assistant is upon us, and modern users are becoming ever more receptive to the boons of voice search technology.
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- Mobile World
- Stat Watch
STAT WATCH: The Astounding Performance of the Mobile Retail Era
By Website Magazine
In the 2017 holiday season, mobile commerce revenue totaled $35.9 billion, an incredible 28 percent growth from last year’s mobile commerce total.
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