Posts tagged social media RSS

Curalate for Instagram: Analytics for Visual Social Platforms

Social media analytics are the hot sector right now among the digerati and big brands are jumping on the bandwagon in digital droves. Zappos’ recent selection of Pinfluencer , for example, to help manage and analyze its promotional...

Pinpoint Social Segments for Real ROI

Measuring the ROI of a social media campaign can be a difficult task – especially because it is hard to tell how some interactions, such as likes or retweets, translate into conversions. However, The Echo System recently launched...

Take Social Media Analysis a Step Further

Internet marketers are constantly trying to find the best ways to leverage social media platforms to get the most out of their time spent on these sites. And with all of the social networks out there, they can spend a lot of time on...

Customer Analytics Solution from Quiterian Integrates Social Media Data

European predictive analytics software developer Quiterian announced that its popular Customer Analytics Solution is now rapidly integrating data from social media sites, including Facebook, Twitter and LinkedIn. The company focuses...

Making Viral Video Truly Measurable

A new partnership between Kantar Video and OpenAmplify looks to make viral video all the more measurable. Using OpenAmplify's The Meaning Platform (which measures semantics within content) and Kantar's video analytics (Videolytics...

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