E-Commerce Express

Stay up to date on the important trends in Internet retail. Read and review e-commerce articles to accelerate your Web success!

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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Make Every Product Giftable With an Alternative Checkout Flow

Ecommerce has changed the process of shopping; not only for ourselves but for close friends and family too. There remains a rather significant hurdle however for those shoppers wanting to buy products for others. Ecommerce is simply...

A Very Chargeback Christmas for Internet Retailers

The holidays can be a joyous time for Internet retailers, but along with the dreams of sugarplum fairies dancing in their digital heads come very real lumps of coal in the form of chargeback requests. New details from payment fraud...

7 Tech Opportunities to Retailers this Holiday Season [Infographic]

The goose is getting fatter - as our Editor-In-Chief put it earlier - meaning the holiday season is getting closer and closer. Most Internet retailers who wanted to upgrade their e-commerce platform have already done so, but it's...

Roost Helps Mobile Sites Get Pushy

A new digital marketing platform from Notice Software is helping brands engage mobile site visitors with push notifications. The Roost platform, which is currently in beta, is designed to accommodate all mobile websites, but puts an...

Offer Discounts to Boost Brand Revenue, Digital Engagement

Constant Contact has launched a new digital coupon solution for small businesses. The solution comes just in time for the holidays, as consumers love saving money – especially during the busiest shopping season of the year. The...

Holiday Operations: Building a Team of Specialized Helpers

:: By Bryce Maddock, TaskUs :: The e-commerce industry is growing at a rapid pace, and the surge of holiday shopping is just around the corner. E-commerce professionals should be preparing for an influx of shoppers, and taking the...

Convert Browsers to Buyers with One-Click Payments

:: By Ralph Dangelmaier, BlueSnap :: If you are an online merchant, you are probably busy dressing up your website to lure more shoppers to your site this holiday season. While a selection of good merchandise--be it goods or services...

Retail Purchases Greatly Influenced By Smartphones

The influence of smartphones in the retail space is simply undeniable. A recent Acquity Group study of smartphone owners evaluated the importance of price, convenience, product availability, coupons, customer service and loyalty programs...

Small Business Saturday Gets a Community Twist

The holidays are drawing near as we make our way through November. And while most retailers are preparing their business and marketing initiatives for days like Black Friday and Cyber Monday, it is important not to forget the Saturday...

Demandware Unveils Large Enterprise Solution

Cloud commerce solutions provider Demandware has introduced a new solution for large enterprises. The solution, which is powered by Demandware Commerce, combines a variety of services and technology to meet the needs of large-scale...

A Share-Worthy Black Friday Strategy

The holidays are stressful for everyone, and 6pm.com (a Zappos company) is reducing some of the anxiety for its shoppers (and likely increasing sales and engagement for itself) by introducing sales and social contests weeks before...

Starbucks Serves SoLoMo Extra Hot

When it comes to mobile – Starbucks sets the bar. Their branded app (screenshots below) serves as a payment processor, loyalty program (although that’s a separate sign-up), message center, eGifting and more. It also gives...

Free Shipping Rules the Holidays

When it comes to online shopping this holiday season, the retailer with the best shipping offer will win. This is because data from Marketlive ’s annual online retailer survey for the 2013 holiday season reveals that 91 percent...

Pushing Play on E-Commerce Video

To be successful in today’s e-commerce industry, merchants must keep up with the expectations of the savviest digital shoppers. Often, these expectations include making the online shopping experience feel more like the traditional...

Planning for Holiday 2013

Experian Marketing Services has published a report detailing what it expects will be the key channels and tactics that marketers plan to use this holiday season. While most holiday planning should be complete by now (nearly 70 percent...

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