Posts tagged affiliate marketing RSS

Evaluating the ROI of a Performance Marketing Campaign

:: By Matt Swan, Affiliate Window :: The customer path to conversion is a complex journey and one that spans across a number of touch points. As a result, it is becoming increasingly challenging for advertisers to attribute sales to...

Canadians A Loyal Bunch, and Other Insights on Global Affiliate Marketing

Working online means running a business that has the potential to go global right from the get-go, which means keeping an eye on emerging trends from around the world is really important, especially for advertisers that use affiliates...

Fraud Fears Loom, but Performance Marketing Booms

The affiliate/performance marketing space has always been one that the entire Web seems to look down its virtual nose at – and sometimes for good reason. While the vast majority of affiliate marketers seem to be fine, upstanding...

Affiliate Marketing, In-House vs. Network

Affiliate marketing is a great way for a business to expand its reach into the online arena. Simply stated, an affiliate program is another way of saying reseller or introducer. You allow those signed up to your program to offer your...

Manage All Your Websites in Google AdSense

Good news for affiliates that use Google AdSense to monetize their websites. The service is looking to make monitoring the revenue performance of all your websites (and their respective AdSense campaigns) significantly easier. That...

The Stipple Effect and the Growth of Image Tagging

Image tagging services make it possible for content publishers to monetize their pictures by making them more interactive, and as social media sites like Pinterest and Facebook make it increasingly easier to share images across the...

Contextual Ad Face-Off

Google has been the undisputed leader in search and Internet advertising for what seems like forever, and despite the many fruitless attempts to challenge their dominance, they remain at the top ( although many expect Facebook to make...

Google's Affiliate Ads Cross the Pond

Earlier in 2012, Google launched Affiliate Ads through its Google Affiliate Network for Blogger users in the United States. The program was such a smashing success that the company has decided to ship Affiliate Ads across the Atlantic...

Turn Your Pics Into Profits

Images are all the rage on the Web these days. This trend was probably inevitable, as it is an easy way for publishers, bloggers and marketers to satiate the desire of the average Internet user with quick bursts of content that can...

The Ripple Effect: Track Trends & Find Friends on Google+

Google+ has had its fair share of problems differentiating itself from other, more established social networks, and because of this, it hasn’t exactly skyrocketed in popularity. However, it turns out that by ignoring Google+...

LinkTrust Saves Best for Last

It's officially fall, and with the pumpkin spice lattes and the reappearance of our sweatshirts, also comes the end of LinkTrust’s Summer of Love, a summer-long series of Webinars. However, LinkTrust , an affiliate management...

Re-Stumbling Upon StumbleUpon for Affiliates

Social discovery engine StumbleUpon has been a major driver of traffic for many websites for a while now, particularly interest-specific sites (like those run by affiliates). But for some reason, its full potential as an online advertising...

Don't Affiliate with Strangers!

Affiliate marketing does not have to be a lonely venture. While it may seem like a solo effort on the surface, there are actually many potential opportunities for affiliate marketers willing to get out there and make some friends....

Educate Yourself on These Back-to-School Affiliate Programs

As the summer draws to an unfortunate close, merchants are scrambling to bring in the rest of the back-to-school shoppers out there preparing for the upcoming academic year. Here at Website Magazine , we’ve already looked at...

Is Your Affiliate Manager Certified?

Both weathered veterans and affiliate marketing newbies may occasionally require some assistance in their endeavors. This is why many affiliate networks or programs hire affiliate managers – individuals assigned to help affiliates...

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