Posts tagged google RSS

Google Introduces Breadcrumb-Like Mobile Search Results

Most often used on e-commerce websites, breadcrumb navigation shows users how they got to the page they are currently viewing. In theory, breadcrumb navigation can improve the user experience and help increase conversion because a...

AdSense Unveils New Reporting Dashboard

As marketers look to increase their consumer engagement it is vital they receive accurate, timely and comprehensive reports on their current digital efforts in order to understand how they must alter their approach. AdSense , the popular...

Chrome Autofill Is Your CRO Spirit Animal

Forms are essential for completing transactions - be they for merchants or publishers and there is an abundance of them on the Web. Regardless of the progress made in practices such as conversion rate optimization (CRO), completing...

Google Drops in Social Login Popularity

With so many websites asking for consumers to log in, remembering each username and password can be troublesome, often ending in consumers having to reset their password because they cannot remember. To help solve the problem of password...

Create Interactive Maps with Google's New Data Layers

Google has added several new features to Data Layers in its JavaScript Maps API. The new features will enable developers to allow their users to input and edit geographic data and get the updated data in GeoJSON format. Google provided...

Google Enhances TrueView Ads

Google is enhancing its TrueView ad solution to provide brands with greater interactivity and more accurate accounting of audience engagement. TrueView ads were introduced five years ago to give users the choice to watch or skip ads...

Google Begins Encoding YouTube Videos in VP9

Google announced it has begun encoding YouTube videos in VP9, the open-source codec that offers HD and even 4K quality with lower bandwidth usage. While VP9 uses the same basic blueprint as other codecs, there are several improvements...

Compare Your Ad Impression Share in Google AdWords

The Keyword Planner tool within Google AdWords is being upgraded to add benchmark data, providing advertisers a way to compare their performance, specifically their search term coverage, to that of their competitors. Google will be...

AdWords Requires Verification for Phone Numbers

Google AdWords has recently released a statement saying that starting in June 2015 it will be requiring verification of ownership for all call extension and location extension phone numbers. In order to verify phone numbers associated...

Mobile Friendliness Impact on Google News Ranking

Google's new mobile ranking signal won't go into effect April 21, but it's causing many Web professionals to panic. While there's no doubt that there will be shifts in the mobile results (and the traditional desktop...

Google Places API Offering Greater Local Context

Google launched its Places API for Android and opened a beta program for it on iOS last week and it is aiming to bring some practical, local context on what's around users. While the Places API web service and JavaScript library...

Humans In Control at the Google Play Store

It's well known among application developers that it is easier to get approved in Google Play than Apple's App Store, but that's changing. In an effort to exercise greater control over what's available in the Play store...

Google is About to Slam Your Doorway

As search engine giant Google looks to improve its users experience on search engine results pages (SERPs) it has set its sights on “doorway pages.” Doorways, according to Google, are sites or pages that were created to...

Hey SEO, It's Up To You; Websites Are Ranked On Their Current State

While it can be easy to think that Google is an often malicious and vindictive digital overlord, just waiting for its opportunity to crush the virtual dreams of search engine optimization professionals, there's little evidence...

Blocked Resources Report in GWT

Google is now notifying webmasters about the specific resources that are blocking its bots from crawling a website in full. The new Blocked Resources report in Google Webmaster Tools reveals which resources are being blocked and from...

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