Posts tagged marketing&pageindex=2 RSS

Marketers Pay Top Dollar to Reach the Digital Elite

Marketers are paying top dollars to reach an audience segment that has been dubbed the “Digital Elite” by a new report from marketing solutions provider Turn. Turn’s Digital Audience Report, which highlights insights from the first...

The Five Myths of Lead Generation

By Jeffrey Cody, Senior Marketing Manager, Campaigner ® Myths, folk tales and urban legends make for entertaining storytelling, and can even teach a lesson or two. But when it comes to the real business of lead generation, myths...

Grow Your List with Text-to-Join

Growing your email list can be as simple as receiving a text message, thanks to a new SMS feature from Bronto Software. The commerce marketing provider has added a Text-to-Join feature to its marketing platform. The feature provides...

Is Tealium Taking Tag Management to the Next Level?

Tag management is a hot topic for digital marketers - LINK - See how @Tealium is trying to reinvent the industry...

Start Promoting: Holiday Guide for Merchants

The term “holiday” is defined as a day of festivity or recreation when no work is done. For merchants, however, holidays tend to increase the workload and (hopefully) sales, because holidays typically give consumers more...

Bring Content Marketing Functionality to Your Blog

When blogging first became a thing, it was primarily utilized by online content publishers and bored teenagers. It wasn’t really until years later that their usefulness as a content marketing tool really became evident. Unfortunately...

Conversational Marketing Requires Big Data

There is more pressure than ever for digital marketing departments to measure performance and optimize the total marketing mix. To do that you'll need access to some robust analytics of course; fortunately, there's no shortage...

Flash-in-the-Pan: Capturing 15 Minutes of Digital Fame

Despite how hard everyone seems to try, it can be difficult to get noticed on the Internet; after all, there are a lot of people out there competing to get their voices heard, and it’s easy to get overlooked with all of that...

A Wish Come True for Online Marketing Managers

Your wish for a simpler way to manage and monitor all of your brand’s online marketing initiatives has just been granted. Wishpond just launched a new social marketing suite, which provides businesses with a platform that can...

Performance Insider: Seasonal Trends of Marketing Verticals

One of the more challenging hurdles to surmount for digital marketers is simply choosing the right time to execute campaigns for their industry vertical (niche); essentially, when they should spend their time and financial resources...

Win Major Marketing for your SMB

Is your small business in great need of a marketing boost? Prove it. Interactive advertising agency Blue Collar has teamed up with digital marketing and measurement agency SwellPath to launch JumpStart , a campaign that will give away...

Facebook Advertising Master Guide

A user base of more than 900 million people has helped Facebook become one of the top advertising platforms for marketers on the Web. However, starting an advertising campaign on the world’s most popular social network can be...

Increase Exposure with Facebook Coupons

There are many ways that marketers can promote their brands on Facebook – and Trumpia has just added another. The multi-channel marketing solution provider has launched Facebook Coupons , which enables businesses to offer printable...

Are You an All-Star Marketing Athlete?

You may not be able to beat Tom Brady on the football field, but with a little investment in planning and inbound marketing strategies, you have the ability to be an all-star athlete within the marketing industry – according...

No More Gender or Age Targeting in adCenter

For marketers, targeted ads were the next logical step in the online advertising space, and this was made clear by the rapid rise they have seen over the last few years. However, for many everyday Web users, the idea that advertisers...

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