Posts tagged search advertising RSS

Search Paces Record Quarterly Ad Revenues

The Interactive Advertising Bureau has reported that U.S. online ad revenues reached $6.4 billion for the third quarter of 2010 – the highest quarterly result ever recorded. The record number also represented a 17-percent growth...

Small Businesses Finding Their Optimal Search Spends

Spending on search advertising by small businesses was up 43 percent in the third quarter of 2010, but that number is a little bit misleading. That robust increase is actually down, way down, from the previous three quarters –...

About.com Makes a Power Move

About.com is a veteran of the Internet age, going all the way back to 1996. And, up until very recently, it seemed that the website hadn't changed much over the past 14 years. But changed, it has. The new About.com was unveiled...

Academic Program from AdGooroo [Advertising]

Online marketing intelligence and keyword tool provider Adgooroo today unveiled the AdGooroo Academic Program which will provide resources to help educators conduct Internet marketing research and offers students access to actual search...

Yahoo Drops Minimum Bid

Yahoo! Search Marketing dropped the minimum bid amount on a "large number" of sponsored keywords. "Given that certain business categories have been impacted by the current economic conditions, we’ve reviewed minimum...

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