Posts tagged tracking RSS

Does Your Performance Marketing Program Need a Tune-Up?

:: By Jason Hulott, SpeedieConsulting :: Running an affiliate program is a lot like running your website. Simply having one doesn't mean you will suddenly see a huge amount of business from it. Even a program that has been running...

Do Not Track in Piwik Analytics

Piwik has announced a new release of its analytics solution (version 1.8) , and anyone using tracking cookies -- particularly most recently in the U.K. -- should pay close attention. In addition to several new reports (desktop vs....

Asynchronous Tracking in Google Analytics

The February edition of Website Magazine (distributed just after the new year) will feature a cover story on performance analysis. As you can imagine, we're totally focused on anything related to analytics and Google's announcement...

Tracking Email Recipient Action With Video

Analytics provider ClickTale this week launched Email Tracking this week. The solution enables those responsible for monitoring analytics the ability to watch videos of email recipients actual browsing sessions. This is an excellent...

Google Opens Content Network to Third Parties

Google announced it will begin accepting third-party advertising tags on the Google content network (Adsense) in North America. This will enable advertisers to work with approved third parties (see below) to server and track display...

PPC Affiliate Tracking - T202

Tracking202 (T202) is a pay-per-click affiliate marketing analytics solutions offers some interesting features such as keyword cloaking, keyword tracking and a 'spy view'. The problem with many reporting solutions is that it...

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