Posts tagged wm-mobile&pageindex=3 RSS

3 Reasons Merchants are Skeptical of Apple Pay

Apple Pay has been making headlines in the tech industry since its launch last October, with the most recent headlines including the mobile payment system’s partnership with Square and its expansion to the United Kingdom. Despite...

Appboy Helps Marketers Reach More Customers Across the Globe

Mobile marketing automation provider Appboy is expanding its offering of global services to help marketers better engage with customers across the globe. With Appboy ’s internalization, for example, marketers can easily communicate...

Google Brings In-App Content to iOS Search Results

With countless apps in every marketplace, developers are constantly looking for ways to have their app cross users' eyes. Google has recently announced the rollout of a new feature for their iOS app which enables developers to...

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Consumers Freely Give Personal Info for Personalization, Perks

No longer viewed as creepy or a violation of privacy, almost half of consumers will share personal details and opt-in to receive relevant, targeted, personalized communication and information from companies they trust, as long as it...

Powering Performance-Based App Marketing

Mobile application marketing platform AppLift has acquired Bidstalk, a white label mobile DSP (demand-side platform). The acquisition of Bidstalk and its proprietary programmatic offering will enable marketers to buy RTB-traded mobile...

Azure Enabling Application Devs to Test Security With Tinfoil

More than 13 percent of all reviewed sites can be compromised automatically and 49 percent of Web applications contain vulnerabilities of high risk according to the Web Application Security Consortium . It's an increasingly serious...

Mobile Today: Track Your App's Performance & Revenue On-the-Go

App store intelligence platform appFigures is helping developers better track app performance with the launch of its native iPhone app . The app is free for all appFigures members, and aims to help users monitor app performance with...

The Mobile Market's Top Browsers, Screen Sizes & More from Q1 2015

DeviceAtlas has released some interesting data on the latest trends in the mobile market for Q1 2015, identifying the most popular devices used for Web browsing as well as the top mobile browsers. With 81.5 percent market share, Android...

Bigcommerce Collaborates with PayPal

Mobile sites have come a long way since their inception and as consumers browsing and purchasing habits morph from desktop to mobile, companies must think about the entire customer journey when designing a site. Bigcommerce , an e...

Taking the Stress Out of Mobile Payments

Mobile has become one of the most lucrative channels for e-commerce businesses and in order to keep the digital dollars flowing companies are looking for ways to remove the barriers that can hinder conversion. SEQR , a European mobile...

Life After Mobilegeddon: Tested Techniques That Help Increase Mobile Conversions

By Marcus Howling, Web Talent Marketing Business owners and marketers have been scrambling for the past few months trying to prepare for the release of Google’s Mobilegeddon. Webmasters should have been preparing for this since...

Policing App-Install Campaigns

Mobile app advertising is a big business. In fact, it accounts for a majority of Facebook's ad revenue. In the world of Internet advertising, however, success comes with the risk of fraud. To help protect brands' and mobile...

Consumers Shift to Mobile for Travel Bookings

Powerhouse tech company Adobe has released its annual Digital Index Travel Report , which goes into detail on a variety of topics including total online travel spend, consumer buying behaviors across devices and top destinations. According...

13 Reasons to Empower Your Employees with Mobile Apps

:: Diwiyne Johnson, Vanity Point :: Mobile applications designed to boost productivity for businesses have grown rapidly. With an estimated 2 billion smartphone users worldwide, employees are well-equipped to leverage the power of...

Solving the Cross-Channel Attribution Problem

Cross-device technology company Drawbridge is partnering up with marketing software provider Kenshoo to help marketers more effectively tie desktop clicks and conversions to mobile activity without relying on consumer login data. The...

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