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E-Commerce Email Sees Diminishing Returns

As Internet retailers prepare for the upcoming holiday shopping season, understanding how to assess the value of customer segments proves useful. Monetate’s latest Ecommerce Quarterly report lends a virtual hand in this regard...

10 Popular Google Web Fonts

There's no shortage of "trends' that Web designers must pay attention to, but few are more practical - and impactful - than the use of Web fonts. Many, many Internet years ago, Web designers' choice of fonts were limited...

5 Essential Mobile Messaging Strategies

:: By Triin Linamagi, TextMagic Limited :: How do you communicate with your friends? For most, the answer would be messaging apps as face-to-face communication does not seem to be the first answer that pops into people’s minds...

Google Expands Authorship Program, Releases Embedded Posts

Two new features have been released for Google+ that will support those that are creating and sharing content online, as well as boost the activity on the laggard social network. Google announced that is has begun integrating Google...

3 Tips to Make User Reviews Work for You

Good and bad experiences with businesses used to be discussed over the water cooler or a meal, but those conversations have now moved online. Now consumers can spread very powerful messages about companies by simply writing posts on...

How to Choose the Right E-Commerce Solution for your Organization

:: By Roy Chomko, Adage Technologies :: Most retailers are well aware of the need to sell online in order to reach today’s tech-savvy customers. Proper e-commerce solutions not only showcase products and services effectively...

Website Playbook for the 2013/14 Season

Across the country, millions of executives are stressing about their teams’ bottom lines. Unfortunately, for many of their enterprises, those energies center on their fantasy football teams, not their brands. With football fever...

Building an Editorial Platform for the Forgotten User

:: By Matt Murphy, Director of Client Services at Ashe Avenue :: Editor’s Note: In a “content is King” era, brands are building editorial teams and content management systems (CMS) with little to no experience to...

Google Disavow and the Damage Already Done

When Google launched its disavow tool over a year ago, few realized the impact that its use might have on their search engine optimization campaigns. But an impact it has most certainly had – and not always a positive one. In...

Salvattore: A jQuery Masonry Alternative

A popular method to design websites these days is with Masonry, a Javascript grid layout library that works by placing elements in the optimal position based on available vertical space. Masonry gained some recognition with the rise...

Brand Examples: Social Profile Designs on the Big 3 Networks

When social networks first arrived on the scene, most business professionals were entranced by the vast marketing opportunities that these sites offered. Teams spent long hours not only creating content strategies, but also designing...

Two Essential Search Query Operators

The search engines are digital treasure troves of information, but not just for end-users. SEO workers can also use the popular search engines to understand what users see (and experience) as they encounter website listings on the...

SEO Basics: Relevant versus Irrelevant Links

:: By Dario Zadro, Zadro Web :: The Internet, as its name suggests, is an interrelated network of information. The driving force that makes that network manageable is link building. SEOs and webmasters rely on link building strategies...

Keyword Not Provided Designation Continues

A recently released report from SEO platform BrightEdge confirmed what many SEOs already knew – that they don’t know much of anything at all about the keywords users enter into Google. It’s becoming quite the nuisance...

25 Hottest Web Stories of August

That's it... you did it! Summer 2013 is in the books (almost). If you were plugging away designing, developing, optimizing and promoting your digital presence all summer, your website will be better off for it. But the next few...

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