'Net Features

The Magazine For Website Success

gTLDs Gone Wild – Site Names in the Age of .Unicorns and .Ninjas and What it Means for Businesses

:: By Kathy Brahm, DreamHost :: What’s in a domain name? Would flowers from FloristRoses.com smell as sweet if the site were called Roses.florist? As ICANN continues the release hundreds of new generic top-level domains (gTLDs...

How to Avoid Performance Anxiety with a Cloud Approach

By Jay Smith, Lagrange Systems Do you want to implement a social media campaign around a new product offering but are worried that a spike in traffic will decrease the performance of your website? You are not alone. The increase in...

Animated Text To Get Your Webpage Moving

Text is an essential part of the digital experience so designers should know how to work with it - in both traditional as well other innovative ways. Fortunately, there are lots of techniques (and tech) to get the text on a website...

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Ghost Buttons in Focus (Sort of)

There's a somewhat disturbing trend in the Web design space today - using ghost buttons, those transparent, empty-appearing buttons that take on a common shape (like a rectangle) but are bordered only by a thin line, and use the...

Pinterest’s Buyable Pins Arrive on iOS

Pinterest unveiled Buyable Pins in June as a way for brands to securely sell products on its social network. Now the social network is announcing the feature’s arrival on iPhone and iPad for users in the U.S. Buyable Pins are...

[Infographic] Those Dang Kids and Their Videos

With study after study indicating the importance of video within the modern enterprise, it should come as little surprise that the majority of millennials - the generation born between 1980 and 2000 - are likely to watch a video when...

AOL Selects Bing to Power Its Searches

AOL has announced that Bing will now power search and search advertising across its portfolio of sites. Through AOL and Microsoft’s new 10-year agreement, AOL users will have access to search powered by Bing, which will help...

How Google AdSense Users Can Buy Native Ad Traffic Without Getting Banned

By Maria Shinkevich, MGID Inc. There is no doubt that Google AdSense is one of the most efficient monetization solutions for content publishers. Few other services can generate consistent revenue for websites and for many of them AdSense...

Considerations Before User-Generated Content Heads South

Josh Buxbaum, WebPurify User generated content (UGC) – from blog comments, to memes to videos – is exactly what it sounds like, content created by users that is shared online. Some industry experts are calling it “marketing...

Discover the True Reach of Your Mobile Ads

Marketers today have more ways than ever to reach their consumers, yet, in order for them to understand how their ads are performing they must receive data that accurately reflects their ads reach. Kochava , a mobile attribution analytics...

Social Snapshot: June 2015

Social news did not disappoint in the month of June, as Web workers saw interesting announcements across some of the Web’s top networks, including Facebook, Twitter and Instagram. From updated ad offerings to features that make...

Hot & Cool Email Tools for Web Workers

SUBSCRIBE to Website Magazine - 12 Issues FREE Email remains the most powerful mechanism for customer retention. Web workers that prioritize the channel experience far greater degrees of digital success typically than those that do...

Retailers With Military Discounts Are Rewarded With Brand Loyalty, Referrals

For those brands who do not normally offer "special" discounts to target groups like teachers, students, military families, seniors and others, certain holidays present the perfect time to do so, such as the Fourth of July...

Utrip & The Personalized Future of Travel Tech

The impact of technology is immense in numerous industries, but perhaps none more so than within the travel sector. As the summer months heat up here in the U.S. and Web workers take some much needed time away, they will be interacting...

Multi-Screen Ads Create Device Dilemma for Digital Marketers

:: By Daniel Weisbeck, Netbiscuits :: The way in which media is consumed has changed beyond all recognition over the years. After all, why just sit in front of the TV when you can sit in front of the TV together with a laptop and your...

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