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The Magazine For Website Success

Oracle Stops Guessing, Starts Delivering with Maxymiser Acquisition

Tech behemoth Oracle announced that it has signed an agreement to acquire Maxymiser, a cloud-based software-as-a-service platform that enables marketers to test, target and personalize digital experiences (both Web and mobile). Oracle...

Amazon Says So Long to Flash Ads

Amazon announced that it will no longer accept Flash ads on Amazon.com, AAP (Amazon Advertising Platform), and various IAB standard placements across its owned/operated domains. According to the official announcement, the development...

Bing Cozies Up to Devs, Offers API Access to Knowledge & Action Graph

Developers looking for a unique way to differentiate their in-app experience have a rather unique opportunity to do so thanks to Bing. Bing announced that its knowledge and action graph will now be available through a new API, enabling...

How Traditional Websites Could Become Obsolete By 2020

:: By Larry Alton, @LarryAlton3 :: Ever since the Internet began to take off in the late 1990s, business owners have been clamoring to establish their companies in an online form. The straightforward interface of traditional websites...

Pricing Volatility Alerts for Retailers

E-commerce product intelligence solution 360pi has launched a service that will enable retailers to receive email alerts on product price changes. The new 360alerts service, available to qualified retailers, brand manufacturers and...

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4 Tips for Creating an App Icon That Stands Out

:: By Chirag Leuva, Yudiz Solutions :: Although it's said we shouldn't judge a book by its cover, that's exactly what we do - glancing over unattractive or otherwise unappealing covers, opting for more engaging options...

The Awesome Rise of Feature-Rich, Low-Code Platforms

Tech has matured in a way that is enabling pretty much anyone to become a developer, and there are plenty of tools available today to help make it happen. Appery.io , for example, a "low-code" platform for the rapid development...

POV: Why You Should Start Working in Drupal 8 Today

By Michael E. Meyers, Acquia.com If your websites are sitting comfortably on Drupal 7, you may not be considering a migration to Drupal 8 or adopting Drupal 8 for your next project. Drupal 7 is mature, stable and well-supported framework;...

8 Great Design & Dev Startups to Watch from Y Combinator

Y Combinator's Summer 2015 class were pitched this week and there were quite a few design and development related solutions that emerged that may capture the attention of the community of Web professionals. Let's take a look...

Drag-and-Drop URLs Come to Dropbox

Dropbox is trying to make it easier for teams to work together, which is why the company unveiled a new drag-and-drop feature for URLs. With this new functionality, users can drag and drop URLs into their Dropbox and open them later...

“Never Active” Subscribers at an All-Time Low

Email is definitely not dead, as a new report from Yesmail suggests that consumers are engaging with emails more than ever before. In fact, the company’s mid-year Email Marketing Compass report found that for the first time,...

Holiday Prep: Performance Monitoring Extension for Magento Retailers

In e-commerce, website performance is everything. Not only will 57 percent of consumers abandon a website after waiting 3 seconds, but 80 percent of them will also never return. This holiday season, it's imperative that retailers...

Mobile Advertising is an Essential Part of the Marketing Mix

A new study from the Mobile Marketing Association (MMA) suggests that the optimal spend for mobile (based on total campaign spend, not just digital) is between 8-15 percent of an advertising budget. The data comes from the Smart Mobile...

Top Social Media Marketing Mistakes to Avoid for Marketers

:: By Keval Padia, Nimblechapps :: The social media manager in your company might have a knack for engaging customers on the different social networks, but their efforts don't always translate into success. Here are nine of the...

Tool-of-the-Day: Tweet Binder

If you’re looking to gain more insights into your Twitter campaigns, consider leveraging Website Magazine’s tool-of-the-day, Tweet Binder . Tweet Binder is a Twitter analytics platform that helps users track hashtags, keywords...

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