'Net Features

The Magazine For Website Success

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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Abiding by Web Standards In Discussion

The call for Web standards is at a fever pitch. Designers and developers enjoy easier development and maintenance while Web users enjoy greater browser compatibility, faster downloads and better accessibility in general. But it's...

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jQuery Design: Pan & Cross Fade Animations

If you want a little more activity in your images, look no further than CrossSlide, a jQuery plugin which renders slide-show animations through Javascript. The plugin builds on jQuery's animation facility so it's accessible...

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Dynamic Pricing Model for Behavioral Targeting

Online advertising network Turn announced last week the release of a dynamic pricing solution for behaviorally targeted advertising. Most networks currently price behavioral offerings as a premium above a fixed CPM (cost per thousand...

Rewriting Dynamic URLs

Google has clarified (and confused some webmasters in the process) how it handles dynamic versus static URLs - will you listen? You'll want to read more if you've spent time rewriting URLs to accommodate user-friendly structures...

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Android Will Kill the iPhone

T-Mobile and Google announced the Android-loaded, HTC-manufactured G1 phone this morning to an enthusiastic crowd, waiting to be awestruck. At first glance, the G1 looks to be on very even ground with the iPhone. But look a little...

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Dedicated Servers at 1&1

A new range of dedicated servers has been launched at web hosting provider 1&1 . The servers, which features the latest energy saving AMD processors are a good option for eCommerce companies or those which run database, file or...

The Best Backlink Checker

Checking the number of inbound links to a website is an important task for those responsible for search engine optimization. Share your opinion on the best backlink checker you've come across on your Web travels and test out a...

2008 State of the Blogosphere

Technorati's David Sifry has announced the 2008 State of the Blogosphere . Along with data from the service's massive database of bloggers, Technorati also conducted a survey of some of their registered subscribers, asking...

ESP Listrak Opts For Google Maps Geo Tracking Reports

Email marketing service provider Listrak has expanded its Geo Tracking capability by integrating the web-based mapping service application from Google Maps. Geo tracking (in relation to email marketing) refers to the ability to plot...

Jivox Adds Publishers To Its Local Video Ad Network

Video advertising network Jivox expanded its publisher network and will now provided its locally focused content to sites such as Examniner.com and Accuweather.com . The Jivox Publisher Network is a network of premium publishers that...

Adobe CS4 Arrives for $1799

Adobe announced the Adobe® Creative Suite® 4 product line today. The design and development software allows users to design across media more efficiently by making it easier to complete common tasks and switch between mediums...

IAB On Email Data Management

The Interactive Advertising Bureau announced the release of "Email Data Management Best Practices" to provide publishers, marketers and service providers with a set of privacy and security recommendations. “If our industry...

Local/Social Application Translation at Netlog

The 35-million member strong European social networking site Netlog has opened its translation and localization capabilities to third-party developers. The site's translation system allows nearly instant translation into 23 languages...

Comscore August Search Rankings

Is Search at a Tipping Point? Comscore released its monthly comScore qSearch analysis of the U.S. search marketplace today. Americans conducted 11.7 billion core searches and Google extended its lead by 1.1 percentage points, to 63...

Lower High Bounce Rates

Bounce rate is a key component to website success - especially for affiliate and performance marketers. If your landing pages have a bounce rate of 20-30% or thereabout, you are doing great - some small tweaks might be in order - but...

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