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Goo.gl URL Shortener Now Public

Goo.gl, the URL shortener Google launched last December, is now publicly available and can be used for any links on the Web. Google is actively touting the stability (near (100% uptime since launch), security (Google added automatic...

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User Reviews' Growing Importance to Business

Word-of-mouth marketing, feedback and testimonials have been a big part of every successful business long before the Internet even existed. Remember comment cards? But today, user input and user reviews are more important than ever...

Is Google Losing Its Grip on Search?

When Google Instant launched earlier this month, the relatively indifferent reactions from the Yahoo and Microsoft camps came as no surprise. No one expected Google’s competitors to come out and say that the world’s dominant...

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Listrak Release Puts Emphasis on Remarketing, Reporting

Thanks to deeper integrations with Omniture and Google Analytics, the latest release of Listrak’s Web-based email marketing platform is one that online retailers may find particularly useful for planning their strategies around...

WM Radio: Investigating New Search Trends, SES Preview

A new study released by Performics reveals some very interesting data about users' search behavior. We investigate. Also, we preview this year's Search Engine Strategies conference in Chicago by speaking with Grant Crowell...

The Future of Display? Better Ask Google

Twelve years ago this week, Google became officially incorporated and began its creation of the Web search industry – or, one could easily argue, the Web itself – as we know it today. On Tuesday, the company re-emphasized...

Android Advertising is Booming

A new report from Millennial Media, (August 2010 Mobile Mix), shows that Android devices are seeing a gold rush in advertising requests. The data is based on an evaluation of Millennial's ad serving network which reaches 63 million...

Facebook's Page Browser

Facebook has an interesting feature that you might not know about - recommended page subscriptions, or the Facebook Page Browser. Essentially, its a page of Facebook Pages that are recommended to you based on your Facebook site activity...

The Virtual Currency Revolution

If you count yourself among the thousands of e-commerce professionals at the Shop.org Annual Summit in Dallas this week, it might be worth your while to visit booth No. 824 for a demonstration on how retailers can use Facebook Credits...

Make Photos Interactive on Your Website

We all want our website visitors to spend more time on the site and interact with our content. Photographs are a good way to keep people interested in your content but, traditionally, have not offered much in the way of interaction...

Scaling Online Advertising Applications

Content delivery solution provider Mirror Image Internet has released a set of configurable online advertising solutions to increase the scalability, geographic coverage and performance of advertising applications for networks, exchanges...

Reimagining Interactive Advertising

The Interactive Advertising Bureau (IAB) just announced a competition to develop new ad formats to enhance the already existing list of IAB standard ad units. Put your thinking caps on - this is going to be interesting. This is the...

Google Updated Keyword Tool Out of Beta

Google announced that its updated Keyword Tool, which combines features from the previous Keyword Tool and Search-based Keyword Tool, is now officially out of beta. The updated Keyword Tool is now the only Keyword Tool available in...

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Is Facebook becoming the new Foursquare or Yelp?

How companies need to re-think their customer review strategy : By Scott Esmond and Tony Felice : In a matter of weeks, Facebook became much more than a place where old high school friends keep in touch or talk about things that they...

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Is Javascript Making A Comeback?

For a long period of time, the enriched-web juggernaut known as Adobe Flash seemed like it would remain the unchallenged king of the proverbial mountain. With the introduction of libraries such as jQuery and MooTools, it seems JavaScript...

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