'Net Features

The Magazine For Website Success

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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Compete's SEO/SEM Breakouts

I don't say this very often about a company, but Compete.com has really impressed me with their latest announcement that paid versus natural search breakouts are available in their search analytics solution. The data shows the...

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Follow PageRank? Follow This!

If you're one of the many Web professionals that follow the Google PageRank of your site, its competitors or your advertising partners, you should know that in the next few days new toolbar PageRank values will become visible according...

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Wikipedia: For Whom the Knol Tolls

Google Knol has been publicly released today, perhaps signaling the end for competitor Wikipedia. The difference between the two services is that unlike Wikipedia, KNOLs (a unit of knowledge) are not written collaboratively. Instead...

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Blogger.com Is Security Threat Claims Sophos

Web security firm Sophos has published research regarding cybercrime in the first half of 2008 - and it's a interesting read. According to the Sophos Security Threat Report, website infection rate is three times faster than 2007...

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Click Fraud Holding Steady

Click Forensics released industry pay-per-click (PPC) fraud figures for the second quarter 2008. Key findings from data reported for Q2 2008 include: The overall industry average click fraud rate was 16.2 percent for Q2 2008. That's...

Show .Me Your Domain

Despite reports of registration difficulty for some, personalized .me domains look like quite a hit around the Web. The .ME Registry officially opened for live, real-time registrations July 17, 2008 and was met with huge international...

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Email Marketing Days 2008

Just a heads up to all the email marketing folks. Listrak’s 2008 Email Marketing Days is coming September 7th and will run to the 9th. Those getting started with Listrak (or those vested in email marketing or just getting started ...

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Interspire Shopping Cart 3.5

Interspire announced the availability of Interspire Shopping Cart 3.5 . The e-commerce software incorporates some interesting features including a single page checkout, an integration of Google Checkout, shipping zones (allowing customers...

buySAFE Toolbar; Safe Shopping Portal

buySAFE has announced the release of its buySafe Shopping Advisor, a toolbar that addresses consumer concerns about the risky nature of online shopping and rates merchants on four key areas of online safety and security. The toolbar...

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Blow Users Minds With Three jQuery Plugins

jQuery is a JavaScript library that emphasizes interaction between JavaScript and HTML. jQuery is considered quite fast and lightweight and helps designers simplify how they handle HTML documents, events, perform animations and add...

Google Website Optimizer Needs You

Google is inviting the Web community to help it test its Website Optimizer offering . The test lasts 60 minutes and those participating will receive compensation in the form of a $100 Adwords credit. Of course, you need to be 18 and...

Opt-out of Google Adsense For Domains

Google will be spending some time in court (or at least writing checks to their lawyers) soon, defending itself against lawsuits for fraud stemming from its parked domains program. My experience with Adsense for domains (or any advertising...

Stylish Web Templates You Need

Do you want to know what I love most of the Web? It's the ability to come up with an idea one minute, buy a domain and get it launched in the same day. Website templates make this a much simpler task, especially for those that...

Facebook Lexicon: Determine Social Keyword Activity

Think what you will about the value that social network advertising can bring in terms of Web traffic or out and out sales, what is interesting is not the demographic targeting that is available through these outlets, but rather the...

Volusion Social Store Builder

Ecommerce solution provider Volusion recently announced an upgrade to its shopping cart software with Social Store Builder . The solution enables merchants to push their products onto social networks sites such as MySpace and Facebook...

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