'Net Features

The Magazine For Website Success

Summer Productivity Down? There's an App for That

Business owners, if half your workforce fails to show up on Tuesday, July 5, there’s a good chance that there really was something funky in the potato salad. But if the same thing happens right after Labor Day, it may be time...

Remarketing With Amazon (and Triggit)

Amazon has selected ad technology provider Triggit (a demand side platform) to power display advertising on its own site and on third party sites. Amazon will use the data it collects during customer visitors to create pools of potential...

Convert SWF Files to HTML5 with Swiffy

Google has released the first version of Swiffy , a Google Labs product that converts SWF files (Flash) to HTML5. Users only need to upload a SWF file and Swiffy produces an HTML5 version which runs in modern browsers with lots of...

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Optimization Testing With No Site Disruptions

Website testing and relevancy targeting solutions provider Amadesa has released a new version of InPlace, the latest addition to the Amadesa Customer Experience Suite. InPlace provides Web marketers with the ability to designate testing...

Local.com Deal Making with AT&T

Local.com extended their distribution agreement with AT&T Interactive today. Under the arrangement, AT&T Interactive’s YP.com ad listings will be given premier placement on Local.com search results. “As a part of...

LivingSocial Goes Global Overnight

Daily deals site and Groupon competitor LivingSocial announced the acquisition of several regionally focused daily deals sites around the world. Living Social acquired Ensogo , one of the leading daily deals sites in Thailand and the...

Career Networking on Facebook

For years LinkedIn was the only game in town when it came to career and professional networking but job board Monster.com just announced its intent to become more social and its using Facebook to get there. Monster.com is launching...

PageRank Update the Most Important Ever?

After nearly six months of waiting, word is out that Google has just pushed out new PageRank values. This is the first update since January 2011 and the first since the now infamous Panda update clawed through a long list of sites...

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Google Sites Receive Automated Mobile Rendering

The mobile web is not just changing how people consume content but how businesses create and format that content. As it becomes increasingly important to provide the best possible mobile experience (whether through mobile apps, mobile...

Online Workers Celebrating Their Independence

According to a new survey from online employment platform Elance, freelancers are happier working as independent professionals (61 percent) than they are as employees (11 percent), and almost all of them (90 percent) cite the ability...

A Closer Look at Product Images

KSC Kreate, a creative agency specializing in visual content creation, is offering a non-Flash 360° photography solution for online retailers. The platform does not require any plug-ins and is fully functional with all browsers...

Facebook Marketing Through DesignPax

DesignPax is a new on-demand design model that creates websites, banner ads and social media designs such as Facebook and Twitter landing pages for Web marketers in less than 48 hours. Founded by former Advertising.com executive Ayal...

Message Marketing and Mind Maps

To work efficiently and effectively as a marketer (whether independently or as part of a larger group) you need the right tools and the right approach. As most readers are likely aware, platforms and services exist in abundance to...

Shopkick Extends Free Offer to Local Merchants

The people behind location-based shopping application Shopkick are offering local merchants in select cities free installation of Shopkick signal boxes that integrate with its revolutionary walk-in rewards loyalty program. Interested...

Locally Targeted Mobile Ad Spends Blowing Up

The new five-year outlook for U.S. mobile local advertising from BIA/Kelsey is, in a word, optimistic. According to the research firm, total U.S. mobile ad spending will grow from $790 million in 2010 to $4 billion in 2015. During...

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