'Net Features

The Magazine For Website Success

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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JangoMail For SalesForce

Email marketing provider JangoMail announced that it is now certified on SalesForce.com's AppExchange, an application sharing service that provides a range of add-on functionality for SalesForce.com environments, and that JangoMail...

How Do You Define a Video "View"?

A recent study by TubeMogul , a distribution and analytics company for online video, revealed rseults which reflected an increase in standardization as to what constitutes a "view" across video sharing sites. TubeMogul tested...

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Domain Registrars: Worst Spam Offenders Notified

KnujOn, a project developed to respond to Internet threats (specifically email-based threats) recently announced the results of a cluster analysis of the top 10 worst domain registrars in terms of spam and junk content hosting domains...

Meta Data In Twenty Minutes

Once the darling of the search engine optimization world, many believe that meta data (meta elements and tags) have gotten less important to the search engines over time. The truth is, meta data still matters. Let's look at the...

Low Hassle Web Community Building

When you say "online community" to a marketer, most immediately think of a forum site, bulletin board, or possibly the latest flavor in social media. While those are all possibilities that businesses should at least discuss...

Unraveling the Mysteries of Email Marketing

It's enough to keep you up at night. Open rates, read rates, bounce rates, click rates - the list goes on and on and on. Couple that with the continuing debates about subject line length and quality and the optimal day to send...

Phishing: Is Your Adwords Account At Risk?

Bigmouthmedia is warning that online fraudsters are targeting Google AdWords users in an attempt to steal internet traffic and gain access to the banking details of businesses and individuals. According to research from the digital...

Live Blogging With Scribble Live

If you've ever been forced to live blog anything, you know what a genuine pain it can be. Recently launched ScribbleLive.com aims to change all that with a beta version of its live blogging platform that is so 2.0 your virtual...

Keep Merchants In Check With Affiliate Link Checker

Most website owners do not regularly check the links that are featured on their website. Whether internal links or outbound links, it's an important part of routine site maintenance and one that should not be overlooked. For affiliate...

Easy Affiliate Solution for Start-Up Merchants

Ecommerce remains big business ( despite reports of slow growth ). Of all the advice I give to start up merchants, the most frequent recommendation I give is to start, develop and promote an affiliate program. While affiliate networks...

Live Search Cashback From Microsoft

Microsoft announced a new search service and advertising model yesterday which is receiving an immense amount of attention in both the Web user and Internet advertising space. Live Search Cashback is based at least in part on technology...

Local Thursday: Local SEO Keyword Density

Effective local Search Engine Optimization (SEO) is comprised of many different factors but the keywords and phrases you choose are the biggest considerations of all. Once your keyword research has helped you determine which keywords...

Brits Open to Mobile Shopping

According to a survey of 998 Brits conducted by Lightspeed Research , 17% are willing to buy products on their mobile devices. Men more than women (22% and 12%, respectively) and - no surprise here - the most open to the idea are those...

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Social Media: It's a Small World After All

New browser-based 3d virtual world SmallWorlds has launched, aiming at the +13 year old demographic. Mark Szulc of Adobe called SmallWorlds "the best online interactive experience currently on the web." That's a bold...

Open Office 3.0 Beta Ready

The public beta release of OpenOffice 3.0 is now available. The most visible change is the inclusion of a new "Start Centre", features new fresh-looking icons, and boasts a new zoom control in the status bar. Notable Calc...

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