'Net Features

The Magazine For Website Success

For Merchants, Facebook's Value Can't Be Beat

Two new studies conducted independently of one another have arrived at the same conclusion – that Facebook marketing pays off for small businesses on the Web. Daily deals site ChompOn has attempted to determine the actual short...

Unsubscribe: Breaking Up is Hard To Do

Email service provider ExactTarget has published a series of reports, the most recent (#8) of which details why consumers end brand relationships (permission-based email and social channels like Twitter and Facebook), how they do it...

Weekend Warrior: Twitter Links and Google Social

Web professionals either love or ignore Twitter. The microblogging/communication/news platform continues to grow – however slowly and in whatever direction. But many still struggle with how to actually leverage the opportunity...

Landing Page Watchdog from Kenshoo

Search marketing and online advertising technology provider Kenshoo released an interesting new product today called Landing Page Watchdog which, through real-time monitoring of landing pages used in search advertising campaigns, aims...

Wpromote's SEOAudit and Related Add-On's for Firefox

Web professionals using Firefox need not fear a shortage of add-on’s – particularly those providing information for SEO. You have SEOQuake , SEO Doctor , the SEO Toolbar from Trellian , and SenSEO just to name a few. And...

AlertSite ContentViews - Performance Metrics that Matter

Site performance management provider Alertsite released a new feature for its performance monitoring platform DejaClick dubbed ContentViews. DejaClick is an inside-the-browser transaction monitor, capturing and recording the Web experience...

Apps Show Flexibility of Softlayer’s Open API

Web host and data center SoftLayer recently released sample code for Windows® 7 and Mac OS® X apps for monitoring SoftLayer server information. Customers of SoftLayer can use the API to create custom applications or control...

Google SERP Changes – Social Search Recommendations

You knew it was coming. I mean, you really knew this was coming, right? Google just announced that social search results (let’s call them social recommendations) were just put into high gear. If you didn’t know it was coming...

ShortStack Hits the Big Time

Subscribers of email service provider MailChimp will be able to publish email campaigns in their entirely on Facebook Pages thanks to integration with ShortStack , a tool for creating custom content and tab designs for Facebook Pages...

SMO Growing Faster than SEM - Facebook Dominates

Freelance job search engine DoNanza released its quarterly State of the Work-From-Home and Freelancing Economy this week which indicated that social media marketing is on track to surpass classic SEO and SEM. According to DoNanza,...

Spring into Action with These Affiliate Programs

With Valentine’s Day behind us and Easter (for some) at least two more snowstorms away, it’s time to get the calendar out and start planning your next big affiliate marketing payday. You may already have St. Patrick’s...

PlayTime Now With Demographics

One of the issues for video advertising has been that it is difficult to understand who exactly is viewing all those ads. TubeMobul hopes to minimize the problem as it has added demographic reporting to its video advertising platform...

Adobe on the Move with FormsCentral

Adobe announced the release of FormsCentral today, an online forms service for designing, distributing, collecting and analyzing data from HTML forms. The solution is an instant contender in the hyper-competitive market of online form...

Leave Explicit SERP Feedback for Google

Google is on the hunt for content farms - sites with shallow or low quality content - announcing the release of an experimental Chrome extension for people to block sites from appearing in their Web search results. In addition to blocking...

E-Commerce Task Completion & What Users Want

Retailers should be addressing website task completion issues according to the iPerceptions Retail / E-Commerce Industry Report for Q4 2010 released today. The iPerceptions research revealed that 40% of people visiting a site with...

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