'Net Features

The Magazine For Website Success

Is Click Fraud Unstoppable?

Click Forensics has released its audience quality figures for the thrid quarter 2010 and the news remains negative. The overall industry average click fraud rate according to Click Forensics was 22.3 percent - up from the 18.6 percent...

Claiming Your Facebook Place (Guide)

Facebook has become an important channel for marketers - on the Web and off. The social media destinations relatively new Facebook Places offering provides busineses an additional opportunity to track the people who visit their store...

jQuery Mobile Arrives; Develop Once, Deploy Everywhere

The alpha release of jQuery Mobile went live over the weekend. The project is a user interface framework for mobile devices built on top of jQuery, the most popular JavaScript library used today. With jQuery Mobile, developers can...

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Visual Context with In-Page Analytics (Beta)

The problem with website analytics software is that it is developed with "number crunchers" in mind, making it nearly impossible for the rest of us to "visualize" how visitors are navigating and using website pages...

Reviews Getting Five-star Treatment from Luxury Retailers

For all of the discussion about product ratings and reviews in the past year, their widespread adoption by the world’s most upscale retailers has not gained much mention – until now. Just in time for the holiday rush, Saks...

’Tis the Season: Free Holiday Graphics from Volusion

E-commerce solutions provider Volusion is in the giving spirit. The company announced on its blog Friday that it is offering free holiday graphics to help visitors spruce up their own online storefronts. The Volusion e-commerce design...

Google Leads the Way to Higher Display Earnings

Google recently predicted that online display advertising would become a $50 billion industry by 2015, and the company’s third-quarter earnings report seems to support that claim. While search remains Google’s largest revenue...

Links to Your Site Report Enhanced at GWT

Google Webmaster Tools has updated its “Links to Your Site” feature to show which domains are linking to a website. The improvement should provide those responsible for maintaining competitive link profiles with a greater...

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Facebook in Bing Search Results

You were told repeatedly that your participation on Facebook was no longer optional (but mandatory) and now you have proof. Bing announced an expansion of its partnership with Facebook yesterday and it’s a doozy. Bing will be...

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Web Publishers Rejoice – Check Out MediaPass

A compelling new service rolls out this week that is sure to attract the attention of Web publishers, merchants and marketers. MediaPass is a startup company that offers custom content subscription tools for websites, and its new product...

Twitter Rates (Very) High in Clicks, But Not Much Else

A new study by marketing firm SocialTwist reveals some interesting data about how people share information on the Web. One finding in particular may prove useful for advertisers and marketers trying to identify the potential reach...

The Gap's Big Gaffe, and the Mobile Web for Your Business

The Gap suffered a branding debacle this week; we'll discuss what we can learn from it, and also some interesting news from AOL. Then, you'll hear our conversation with Giovanni Calabro of Siteworx on the mobile Web, mobile...

Online Video Advertising is Soaring

According to a new report by PricewaterhouseCoopers, online advertising revenue increased 14 percent in the second quarter, reaching a record $6.2 billion. For the year, Internet advertising revenue is up 11 percent, at $12.1 billion...

Lightweight CRM for Small Business

DIY website creation service Webs.com has released a customer relationship management (CRM) tool designed for small businesses. For many enterprises CRM solutions are often far too cumbersome and emerging providers like Webs.com and...

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Gap Logo Fail Sparks 99Designs Contest

99designs launched an open design contest to “Design a Better GAP Logo” in response to the criticism designers and GAP customers around the world expressed when the GAP recently unveiled its own logo redesign. The project...

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