Posts tagged seo RSS

The Most Effective SEO Tactic is...

With over 15 years of experience on the Interwebs, I can (and with great confidence) tell you this: the more things change in the digital world, the more they stay the exact same. And that's being illustrated clearly in the realm...

Thumbtack Slapped for Incentived Link Building

Thumbtack, a consumer-focused service for finding and hiring local processionals, got smacked pretty hard by Google (which just so happens to be a Google Capital backed company) for unnatural links pointing to their website. The service...

Google's NSFW Knowledge Graph

If you have been involved with search engine optimization for any significant period of time, you are aware how dramaticaly different today's search results pages are when compared to those of a few years ago. Today, for example...

Google's Thin Content War Rages On

Several reports emerged over the weekend (and into Monday) that Google initiated a manual action over websites offering up thin content. Google relies on algorithms to evaluate and improve search quality, but does periodically take...

Google: So Long Search Queries, Hello Search Analytics

The Search Queries report in Google' Webmasters Tools is being replaced with a new "Search Analytics" report. The new report offers the ability to compare desktop and mobile traffic, compare metrics in different countires...

Compare Your Ad Impression Share in Google AdWords

The Keyword Planner tool within Google AdWords is being upgraded to add benchmark data, providing advertisers a way to compare their performance, specifically their search term coverage, to that of their competitors. Google will be...

Mobile Friendliness Impact on Google News Ranking

Google's new mobile ranking signal won't go into effect April 21st, but it's causing many Web professionals to panic. While there's no doubt that there will be shifts in the mobile results (and the traditional desktop...

Why Your Tiered Link Building is Ineffective

:: By Travis Bliffen, Stellar SEO :: For the past couple of years, tiered link building has been an effective means of boost search rankings. As with several other types of link building, the effectiveness of this strategy is greatly...

Hey SEO, It's Up To You; Websites Are Ranked On Their Current State

While it can be easy to think that Google is an often malicious and vindictive digital overlord, just waiting for its opportunity to crush the virtual dreams of search engine optimization professionals, there's little evidence...

SEO Inquiry: Subdomains vs Subdirectories

SEO professionals have long debated whether subdomains or subdirectories were better; we've known the answer for years (it doesn't matter) but questions still arise. In an informal test of this question, it appears that the...

Google Local Search Update Goes Global

Google is apparently rolling out a new set of local search results (a new alogirithm essentially) outside the U.S. with Map results in the UK, Canada and Australia in a state of flux this morning. The search engine introduced updates...

The Keyword Research Guide

:: Travis Bliffen, Stellar SEO Although SEO and online marketing are becoming more complex every day, there is one component that has been crucial since the beginning and still is today, keywords. While the way we use keywords has...

Google SERPs in Motion?

The search engine optimization community was all abuzz this weekend with reports that Google may refreshed its index. Google has repeatedly told the SEO community that it would not push out major updates during the holiday season which...

This Design Choice Could Destroy Your SEO

It is easy to forget the degree to which design-related choices made for a website can impact everything else - from user expereince and conversion, and apparently to search engine optimizaiton initiatives as well. Website owners and...

Why "Good" SEO is No Longer Just About Rankings

: By Ryan Clutter, 1SEO.com :: With the evolving algorithms and changes in the way consumers search and land on your website, SEO has adapted into a field that concerns much more than rankings. To optimize your website, you have to...

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