Posts tagged wm-ecommerce RSS

A Strong Start for Instagram Ads

Brand Networks, a provider of native social advertising and content marketing, released findings of a study that tracked a variety of metrics related to spend and performance throughout the second half of the year on Instagram and...

Pinterest Helps Shoppers Save

Pinterest is helping shoppers save money this holiday season with a new price alert feature. With the feature, Pinterest notifies shoppers when the price of a buyable Pin that they have saved drops. The notification is sent in the...

Last-Minute Social Strategies for the Holidays

The busiest shopping season of the year is quickly coming to a close, which means that retailers must step up their social game to reach last-minute holiday shoppers. Social is a great channel for marketing sales at the end of the...

Live Chat Goes Social

TouchCommerce is helping businesses offer social customer service with the launch of its new solution dubbed TouchSocial. TouchSocial enables brands to respond to consumers on social networks with the purpose of increasing customer...

Visual Search Comes to Pinterest

Pinterest is introducing a new technology that will enableusers to search its site without using text. Search requires words, but it is not uncommon for users/consumers not to know what it is they are looking for (which makes traditional...

Closing the Gap Between Social Promotion and Online Sales

Social selling has, for some time, been touted as a hot new trend in e-commerce but to date has simply been unable to help merchants close the gap between social promotions and sales, but that may change (and soon). E-commerce marketing...

Curalate Helps eBay Enterprise Publishers Monetize Instagram

Visual commerce platform Curalate is partnering with eBay Enterprise to help publishers drive both traffic and revenue from images sourced from Instagram. The partnership gives more than 100,000 publishers in the eBay Enterprise Affiliate...

Bigcommerce Unveils Automated Product Ads for Social

Bigcommerce has unveiled a new advertising platform designed to help retailers increase sales, awareness and brand loyalty through major social networks. The Bigcommerce advertising platform is built in partnership with Boostable,...

Twitter Tests New Shopping Feature

Twitter is testing some major new features, including a feature that makes it easier for consumers to shop on the social network. For starters, Twitter introduced product and place pages, which surface and organize relevant Tweets...

Selling and Shipping on Instagram Made Easy

ShipStation is helping improve retailers' selling initiatives on Instagram, as the e-commerce shipping solution has unveiled a new integration with social commerce app Penny. Retailers can leverage Penny to sell products on Instagram...

Tumblr Adds CTAs to Mobile App

Tumblr initially unveiled call-to-actions (CTAs) for its platform back in December , and now the company has made the functionality available on its iOS mobile app. With the CTAs, buttons are displayed on posts coming from a handful...

Drop Social Sharing, Pick Up Conversions

There's about to be a mad rush among e-commerce merchants to remove social sharing icons from product pages. A new study from website conversion and testing platform Visual Website Optimizer (VWO) on Finnish e-commerce retailer...

ShopSocially Delivers a Profitable 2014

ShopSocially merchants likely had a good 2014, as new data from the company reveals that its platform delivered a 14X return on investment (ROI) on average to its clients last year. According to the data, ShopSocially saw a 15.44 percent...

The Performance of Promoted Pins In Focus

Pinterest has released some interesting data on the performance of its Promoted Pins project. The social pinboard, which launched the Promoted Pins beta eight months ago, indicated that Promoted Pins perform just as well as (if not...

Etsy Customers Can Shop In-stream with Shoppost

Just a few weeks after launching on the Amazon Webstore, Shoppost is bringing its click-to-buy merchandising technology in-stream to Etsy. With Shoppost, Etsy retailers can merchandise and sell their products in-stream on Facebook...

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