Software Everywhere

The choices made related to the software that will power your Web business are not just important – they could make or break your business. Stay up to date on the top software solutions available today.

Social CRM & Consumer Interaction

According to research firm Gartner, customer relationship management (CRM) revenue tops $20 billion and is on track to exceed that mark this year. Along with substantial growth, however, the market is undergoing an evolution as power...

Make Enterprise Assets Easier to Search, Access

Just as consumers expect enterprises to offer frictionless experiences so too do employees, whether that's in regard to how they access information or learn new skills. Today, Coveo , a provider of advanced enterprise search and...

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Personify Connects with Nonprofits

With more than 1.5 million* nonprofit organizations in the United States alone, it's time these groups did a little more with their digital presences, and it seems association management software solution Personify is ready to...

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Product Video Ads Travel to Latin America

Buzztala is expanding its organic video network into Latin America. Popular Colombian comparison shopping marketplace, Lo Encontraste, decided to ramp up its organic search for video ads by leveraging Buzztala. In doing so, Buzztala...

Making CAPTCHA Fun

CAPTCHAs (Completely Automated Public Turing tests to tell Computers and Humans Apart) are necessary in the modern digital user experience. Spammers seem to be all over the virtual place these days and for many 'Net professionals...

Say Goodbye to Mobile Abandonment

One of the main reasons Internet retailers don't see more purchases coming from mobile devices is that it's simply (and still) not that easy to go through the process of entering payment details on smartphones. Visa Checkout...

Big Data Exploration with Webtrends

Digital marketing solution provider Webtrends has rolled out its Explore data exploration application to its Analytics on Demand client base. Explore enables marketers and analysts to dive into customer data in order to gain some understanding...

Aria Systems Gets HIPAA Certification to Serve Healthcare Industry

Healthcare organizations house consumers’ most private data – everything from social security numbers to health records. This was recently brought to everyone’s attention when the second largest health insurer was...

E-Commerce PIM Snapshot 2015

What is a PIM Platform and Why Should Retailers Care? For mid-size and large retailers, Product Information Management (PIM) solutions are of immense importance to operating an efficient e-commerce enterprise. PIM solutions are really...

BrightEdge Helps Marketers Optimize Content

BrightEdge is helping marketers produce better content, thanks to the release of the company’s Content Optimizer 3.0 platform. Content Optimizer 3.0 integrates with Adobe Experience Manager and equips marketers with competitor...

Increase E-Commerce Loyalty with PrestaShop, LoyaltyLion Integration

Open source e-commerce software PrestaShop is giving the 200,000 stores on its platform the ability to engage in loyalty marketing on the Web. Through a partnership with LoyaltyLion, PrestaShop merchants will be able to create a loyalty...

Weather Forecasting Within Email Increases CTR by 10% for AAA

Customer experience solution Liveclicker unveiled a new capability that will provide marketers the ability to deliver weather forecasts in real-time email campaigns. The new LiveForecast, part of Liveclicker's RealTime Email suite...

Who's Ready for the Joomla Boom?

The Web has an excess of solutions to help anyone, regardless of their tech-savvy, build and manage a website. And now, there's one more - and you may already know it. Popular open-source content management system Joomla recently...

Online Client Engagement is Key for SMBs

Online client engagement is key to small business success according to new data from vCita. In fact, the data shows that 67 percent of small businesses leveraging online engagement tools, like scheduling, payments and document sharing...

Real-Time Web Personalization for B2B

Web personalization solution Evergage has released a new capability that will enable B2B companies to deliver relevant experiences by detecting a visitor's company and industry information. Utilizing multiple IP data sources and...

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