--- title: Ecommerce Solutions, Trends & News | Website Magazine | Lori Mitchell-Keller description: Lori Mitchell-Keller is global general manager of consumer industries at SAP. In this role, she leads the retail, wholesale distribution, consumer products and life sciences industries with a strong focus on helping SAP customers transform their business and derive value while getting closer to their customers. --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](https://www.websitemagazine.com/) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # Lori Mitchell-Keller Lori Mitchell-Keller is global general manager of consumer industries at SAP. In this role, she leads the retail, wholesale distribution, consumer products and life sciences industries with a strong focus on helping SAP customers transform their business and derive value while getting closer to their customers. by [2018: The Year of the Retail Renaissance](https://www.websitemagazine.com/ecommerce/the-year-of-the-retail-renaissance) [by Lori Mitchell-Keller](https://www.websitemagazine.com/ecommerce/author/lori-mitchell-keller) [![2018: The Year of the Retail Renaissance](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/omnichannel_200x2008118f98ec5e163acbc5dff0000ff1aaa-2-1-1-1.png)](https://www.websitemagazine.com/ecommerce/the-year-of-the-retail-renaissance) [With 2018 in full swing, we face an unusual time in retail. Retail institutions are struggling, while ...](https://www.websitemagazine.com/ecommerce/the-year-of-the-retail-renaissance) #### Subscribe to Our Newsletter! [![gradient-regular@3x](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x.png?width=128&height=128&name=gradient-regular@3x.png)](https://www.websitemagazine.com/) 999 E Touhy Ave, Des Plaines, IL 60018   [info@websitemagazine.com](mailto:info@websitemagazine.com) [(888) 7WEBMAG](tel:18887932624) [(312) 313-6576](tel:13123136576) About - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Contact Us](https://www.websitemagazine.com/contact) Resources Membership - Login - Subscribe Signup for our newsletter © 2026 Website Magazine. All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy)