--- title: Social Meets Ecommerce in Consumer-Generated Gift Guide description: Social media solution provider Brickfish has teamed with luxury retailer Nieman Marcus for its Prese... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/brickfish-mini-Jan-22-2023-11-52-02-5504-PM-1-1-1.gif --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # Social Meets Ecommerce in Consumer-Generated Gift Guide ![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg) [by Pete Prestipino](https://www.websitemagazine.com/ecommerce/author/pete-prestipino) 03 Nov, 2010 - - - [mailto:?Body=https://www.websitemagazine.com/ecommerce/social-meets-ecommerce-in-consumer-generated-gift-guide](mailto:?Body=https://www.websitemagazine.com/ecommerce/social-meets-ecommerce-in-consumer-generated-gift-guide) - Link Copied! ![Social Meets Ecommerce in Consumer-Generated Gift Guide](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/brickfish-mini-Jan-22-2023-11-52-02-5504-PM-1-1-1.gif) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/brickfish-mini-3-1-1-1.png?width=73&height=73&name=brickfish-mini-3-1-1-1.png)Social media solution provider **[Brickfish](https://brickfish.com)** has teamed with luxury retailer Nieman Marcus for its **[Presents Perfect Challenge](https://www.brickfish.com/fashion/PresentsPerfectChallengeRound1?cpn=fashion&tab=entries)**, a social media program that asks consumers to create online gift guides from selected collections of Neiman Marcus fashions and accessories.  "This is a fun way to engage with our customers," said Michael Crotty, SVP Marketing, Neiman Marcus Group Services. "We continue to look at innovative ideas around social media and the 'Presents Perfect Challenge' is yet another initiative in our social media strategy." At the close of Round 1, 40 finalists, five from each Neiman Marcus "gift guide recipient" category, will be selected by Neiman Marcus Gifting Specialists from the top 1,500 highest scoring entries to advance to Round 2 for their chance at winning a $2,500 Neiman Marcus gift card. "This is our third social media program in 2010 with Neiman Marcus," said Nichole Goodyear, CEO and Co-Founder of Brickfish. "Whether the social media program is around Prom Season or the holidays, consumers have the ability and are excited to engage with Neiman Marcus and learn more about its extensive retail line." ![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg) [Pete Prestipino](https://www.websitemagazine.com/ecommerce/author/pete-prestipino) Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization. - - - [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com) #### Popular Post ### [The Impact of Late and Inaccurate Deliveries on Customer Loyalty ![The Impact of Late and Inaccurate Deliveries on Customer Loyalty](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/package_delivery-1-1.jpg)](https://www.websitemagazine.com/ecommerce/the-impact-of-late-and-inaccurate-deliveries-on-customer-loyalty) ### [Top 50 Customer Relationship Management Solutions ![Top 50 Customer Relationship Management Solutions](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-50-42-2994-PM-Apr-10-2023-01-15-57-0982-PM-2-2.png)](https://www.websitemagazine.com/ecommerce/top-50-customer-relationship-management-solutions) ### [Square Cash Now Available for Business Use ![Square Cash Now Available for Business Use](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/squarecash-mini-Jan-22-2023-11-46-25-0939-PM-1-1-1.jpg)](https://www.websitemagazine.com/ecommerce/square-cash-now-available-for-business-use) #### Subscribe to Our Newsletter! 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