• Software Everywhere
• Email Experience

The Impact of AI-Generated "Emotional" Language on Customer Engagement

By Pete Prestipino

By leveraging emotion, marketers can gain a competitive advantage in today's always-on digital landscape.

• Software Everywhere
• Social Media Mavens

Making Contact: Are You Maximizing Live Chat’s Value to Your Site?

By Larry Alton

Despite users’ eagerness to take advantage of chat systems, many businesses are still reticent to put live chat front and center on their sites...

• Infographics
• E-commerce Express

The Four Stages of Marketing Maturity for SMB Merchants

By Website Magazine

Today’s shoppers have high expectations for a seamless and efficient brand experience. What stage of marketing maturity are you in?

• Design and Development

The Undeniable Benefits of Simple Website Design

By Katie Lundin

Make the effort to thoughtfully scale back your website to provide the most impact for the least design and yourcustomers will thank you.

• Infographics

The Growth of AI in E-Commerce

By Website Magazine

Artifical intelligence is chaning the way e-commerce stores operate...

• Email Experience
• Social Media Mavens

Integrate Social Media into Email Campaigns

By EJ McGowan

By using a variety of social platforms that align with the brand, marketers can expand their reach to new audiences and stay connected..

• Software Everywhere
• Insights on Analytics

How Marketing Teams Can Become Data Analysts

By Jeff Cheal

Brands are finding data practices to become increasingly beneficial to their future growth and their bottom line...

• Infographics

Top 10 Infrastructure Considerations

By Website Magazine

Are you confident the IT infrastructure decisions you make today will be able to scale and transform with the growth of your business?

• Internet Advertising

Video Ad Completion Rates Reach New Highs, While Fraud Rates See New Lows

By Pete Prestipino

The way consumers interact with media is almost completely different than it was just a few short years ago...

• Software Everywhere
• E-commerce Express

Every Moment is Shoppable: Why Adobe's Magento Acquisition Matters

By Pete Prestipino

The software market for omnichannel retailers become a whole lot more interesting this week...