- Internet Advertising
Paralell Tracking in AdWords
By Pete Prestipino
Fast loading websites have long been a desire of most digital enterprises; speed matters greatly today and it is increasing in importance once again.
Top Stories
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- Infographics
- Insights on Analytics
The Small Business Guide to Google Analytics
By Website Magazine
Discover who your visitors are and what they like doing, then adjust your site to optimize its performance...
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- Movers and Shakers
Gen Z Eschews Loyalty Programs
By Pete Prestipino
Generational marketing is important to the success of most enterprises but not all generations react similarly to the messaging of brands.
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- Email Experience
- Movers and Shakers
The Future of Retail is Intelligent
By Pete Prestipino
PayPal has announced the acquisition of Jetlore, an AI-powered prediction platform for retailers looking to drive more revenue and reduce churn.
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- Mastering Search
Straight Talk: International & Multilingual SEO in Focus
By Blas Giffuni
Companies can no longer ignore the astonishing growth happening online in emerging markets.
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- Infographics
Why Brands Are Using Video Marketing
By Website Magazine
Video is now an essential part of any serious digital content strategy. Is your brand prepared?
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- Software Everywhere
- Email Experience
Creating On-Brand Intelligent Experiences
By Pete Prestipino
Movable Ink has released several tools and integrations for developers to build custom apps and extend the capabilities of their products.
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- Software Everywhere
- E-commerce Express
Extending the Reach of E-Commerce Websites
By Pete Prestipino
Perhaps the greatest threat to the success of e-commerce merchants today is not extending their reach onto marketplaces.
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- Design and Development
What Color Says About Your Business
By Amanda Bowman
When it comes to branding, what is your website and company's use of color saying to customers and prospects?
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- Internet Advertising
Buy Digital Audio Ad Inventory Through Google DoubleClick
By Pete Prestipino
Most brands don't currently advertise on streaming platforms, but availability through Google's DoubleClick Bid Manager will likely change that.