--- title: Essential Local Directories for Visibility description: A list of the top 100 directory sites. image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/signposts_525x525-2-1-1-1.jpg --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # Essential Local Directories for Visibility ![Amberly Dressler](https://www.websitemagazine.com/hubfs/Amberly%20Dressler.jpeg) [by Amberly Dressler](https://www.websitemagazine.com/local/author/amberly-dressler) 20 Mar, 2017 - - - [mailto:?Body=https://www.websitemagazine.com/local/essential-local-directories-for-visibility](mailto:?Body=https://www.websitemagazine.com/local/essential-local-directories-for-visibility) - Link Copied! ![Essential Local Directories for Visibility](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/signposts_525x525-2-1-1-1.jpg) **Consumers access local businesses in myriad ways - from clicking on whatever search result Google has deemed relevant to going to an online directory to get recommendations. ** Local search results and directories, in fact, work hand in hand to increase a company's online visibility. For example, if you search for a merchant in your town on Google, chances are that a directory will be included immediately below the local search pack and much higher than an actual business listing. For instance, the "shoe repair san diego" query provides four directories before a merchant.  [![shoe-repair-sandiego](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shoe-repair-sandiego-1-1-1-1.jpg "shoe-repair-sandiego")](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shoe-repair-sandiego-2-1-1.jpg)   It appears that both search engine and users trust local directories to access a list of quality providers for a query, but which directories are most important for providing a visibility boost? Last summer, Yext used WhiteSpark's lists of top citation websites to put together a list of the top 100 directories for SEO. The list can be [accessed here](https://www.yext.com/blog/2016/07/important-local-business-directories-seo), but we are going to add our anecdotes about optimizing, reviewing, submitting, etc., for the top five directories, below.    Before we begin, however, it's important to note that while Google My Business (shown) isn't included in the list below, your local directory initiatives should begin there to ensure name, address, phone number, hours, photos and other information are all up to date for the company's best chance at appearing in Google Maps and in its local search results.    ### 1. yellowpages. Claiming a company's free listing on YP.com is as easy as one would imagine. Optimizing the listing can be done by adding coupons, hours of operation, menus and other information a prospective patron would find helpful.   ### 2. yelp Many local merchants have a love-hate relationship with Yelp, as it can help boost customer acquisition efforts since 'millions of people turn to Yelp every day to make spending decisions.' There are also, however, frustrations like with filtered reviews. By claiming your business, you can respond to customer reviews (a best practice), measure visitor activity on your page and create a Yelp deal. In the spirit of Yelp for SEO, ensure your profile is complete, use keywords that people are using to search for you, pick the right category when initially setting up and [add captions](https://www.yelp-support.com/article/How-do-I-add-a-caption-to-one-of-my-business-photos?l=en_US) to your business photos (must be added on the desktop site).    ***+ Some of the best recent advice about Yelp comes from Moz Local's Miriam Ellis, which we recommend [reading here](https://www.websitemagazine.com/seo/fearless-review-management-defining-a-dominant-yelp-user).  ***   ### 3. facebook Most of you likely do not need a refresher on why Facebook is important for local business (e.g., reviews, check-ins, businesses nearby, recommendations, events, etc.), but new features like [Marketplace](https://www.facebook.com/fbmarketplace/), more targeted ad options, Messenger [response rates and times](https://www.facebook.com/help/1625715647696553) and even [local social activism](https://www.theverge.com/2017/3/15/14934398/facebook-town-hall-update-find-local-government-representatives) are keeping the network as a top local directory. To increase the chances Facebook can boost visibility for a brand off the network, businesses must treat Facebook like a customer service channel, update it frequently, post regularly and explore the new features added monthly.    ### 4. manta According to Manta, 1,000 businesses join its local directory every day. By adding your company, you better the chances it will be found by consumers and you get stats on who is visiting your profile. Similar to other directories, Manta reports that completed and managed business listings receive 347 percent more searches on average than incomplete or inaccurate listings - so keep them complete and updated. Manta also has a suite of small business marketing products, including listing management (to deliver automatic updates to more than 70 online business directories), Google AdWords help and more.    ### 5. indeed It would be easy to forget about job aggregator sites when thinking about boosting online visibility, but that would be a mistake. These directories not only allow companies to post their job openings, but they also typically allow for a Company page where details about products, services, culture and other notable features can be posted (and indexed by the search engines).   Here's the rest of Yext's very helpful list (use it as a starting point to ensure you have a current and optimized presence on any of the directories that make sense to your industry). It would also be beneficial to use this list to reach out to any directories in your industry that may accept guest blogs, as a link back to your site from one of these properties could prove to be valuable.    6. www.angieslist.com 7. www.mapquest.com 8. www.superpages.com 9. www.bbb.org 10. local.yahoo.com 11. www.linkedin.com 12. www.youtube.com  13. www.thumbtack.com 14. www.yellowbook.com 15. www.groupon.com 16. www.tripadvisor.com 17. https://jobs.monster.com 18. https://foursquare.com 19. www.homeadvisor.com  20. https://porch.com 21. https://en.wikipedia.org 22. www.bizjournals.com 23. www.whitepages.com 24. https://threebestrated.com  25. www.glassdoor.com 26. www.dexknows.com 27. www.simplyhired.com 28. www.houzz.com 29. www.weddingwire.com 30. www.10best.com 31. www.careerbuilder.com 32. www.expedia.com  33. www.healthgrades.com 34. www.theknot.com 35. https://www1.salary.com 36. https://local.dmv.org 37. www.livingsocial.com 38. www.whodoyou.com 39. www.zillow.com 40. www.zocdoc.com  41. www.thrillist.com  42. www.zomato.com  43. www.city-data.com  44. www.mystore411.com  45. www.trulia.com  46. www.wellness.com  47. www.allmenus.com  48. www.findmeglutenfree.com  49. www.fixr.com 50. www.grainger.com  51. www.interias.com  52 www.looksharp.com  53. www.loopnet.com  54. www.thebluebook.com  55. www.virtualtourist.com  56. https://agency.nationwide.com 57. https://doctor.webmd.com  58. https://freeclinicdirectory.org  59. https://eventful.com  60. www.thomasnet.com  61. https://health.usnews.com  62. https://local.intuit.com  63. https://k12.niche.com  64. www.schooldigger.com  65. www.vitals.com  66. https://stores.jcpenney.com  67. https://locations.budget.com  68. www.allonesearch.com  69. www.ameripriseadvisors.com 70. www.beautyseeker.com  71. www.booking.com  72. www.bringfido.com  73. www.calculateme.com  74. www.care.com  75. www.caring.com  76. www.chowhound.com  77. www.clubplanet.com  78. www.concretenetwork.com  79. www.erieinsurance.com 80. www.eventbrite.com 81. www.eventective.com 82. www.feeonlynetwork.com 83. www.freeclinics.com  84. www.greatschools.org 85. www.homes.com  86. www.hotels.com 87. www.kayak.com  88. www.legalconsumer.com 89. www.pinterest.com 90. www.plannedparenthood.org 91. www.priceline.com 92. www.realtor.com 93. www.reddit.com 94. www.travelocity.com 95. www.tuscl.net 96. www.urgentcarelocations.com 97. www.usnews.com 98. www.zagat.com 99. https://top10weddingvendors.com  100. https://usplaces.com ![Amberly Dressler](https://www.websitemagazine.com/hubfs/Amberly%20Dressler.jpeg) [Amberly Dressler](https://www.websitemagazine.com/local/author/amberly-dressler) Head of analyst relations, public relations, customer advocacy (People Heroes), customer community, content marketing (full funnel/lifecycle), content operations and optimization, reputation management and social media. 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