Marketing Insights and News | Website Magazine: Digital Marketing Tips and Blog

Creating Authority Micro-Sites

Written by Pete Prestipino | Oct 8, 2008 5:00:00 AM

The word authority is bandied about in SEO circles quite frequently, but what does it actually mean and can it be achieved with a micro-site? Being recognized as an "authority" can put you and/or your company on top of the search engine page results quickly and increasingly SEO practitioners realize the value proposition and are turning to a secondary presence to make it happen. Let's look at the big rewards to be gained from creating authority micro-sites, how to make it happen and what type of micro-site is right for you.

Read more about the big rewards from creating authority micro-sites.

This article appeared yesterday in Website Magazine's Mastering SEO/SEM newsletter sent every other Tuesday. If you are not yet signed up for this or our other topical newsletters, subscribe and review the archives of the