As holiday decorations are now likely hung around your computer (with care of course) and virtual Web sugar plums consume your every thought, know that now is one of the best times to prepare for Web success in 2011.
Every few months Website Magazine publishes a list of essential reading for Web professionals. Since it's the end of the year, this quarter's list focuses on 2010's Top Tomes (Books) for Web professionals.
Website Magazine's list of 2010's Top 20 Tomes for Web Pro's (in no particular order):
- Advanced Web Metrics with Google Analytics (2nd Edition), Brian Clifton
- Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing , Kristopher B. Jones
- Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy, Vanessa Fox
- Ultimate Guide to Pay-Per-Click Advertising, Rich Stokes
- The Zen of Social Media Marketing, Shama Kabani
- The Social Media Bible: Tactics, Tools, and Strategies for Business Success, Lon Safko
- Advanced Google AdWords, Brad Geddes
- Conversion Optimization: The Art and Science of Converting Prospects to Customers, Khalid Saleh
- Content Rules, Ann Handley, C.C. Chapman, David Meerman Scott
- Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know, Mark Jeffery
- Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media, Liana Evans
- Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements, Robbin Phillips, Greg Cordell, Geno Church, Spike Jones
- The Web Designer's Idea Book, Vol. 2:, Patrick McNeil
- White Space is Not Your Enemy, Kim Golombisky and Rebecca Hagen
- Professional Web Design: Techniques and Templates, Clint Eccher
- Dreamweaver CS5: The Missing Manual, David Sawyer McFarland
- Simple and Usable Web, Mobile, and Interaction Design (Voices That Matter), Giles Colborne
- Undercover User Experience Design (Voices That Matter), Cennyd Bowles and James Box
- Clout: The Art and Science of Influential Web Content (Voices That Matter), Colleen Jones
- Mobile Marketing: Finding Your Customers No Matter Where They Are, Cindy Krum