What You Missed Last Week (#23); Springbot, Tealium, Unacast & More

The Web moves fast, and if you don't stop and look around once in a while, you risk missing out on something of immense importance, something that could change the way your business operates. Check out some noteworthy news from last week that you may have missed.

+ Distributed denial of service (DDoS) attack frequency increased by 380 percent year-over-year according to Nexusguard's "Q1 2017 Threat Report."


+ Ecommerce marketing platform Springbot has introduced email popup functionality, enabling users to display a message box on select pages to site visitors.


+ Algolia, a provider of site search to brands including Medium and Twitter, has closed a $53 million round of funding.


+ Tag management and data solution provider Tealium announced new data integration capabilities that will enable customers to stream big data into cloud computing platforms including Amazon Web Services, Google Cloud and Microsoft Azure.


+ Unacast, a provider of proximity data has partnered with mobile data exchange Adsquare, marketing an opportunity for advertisers to use proximity data in their location segments.


+ Mobile advertising platform AdColony announced the launch of a new mobile video format for in-app adds that offers interactivity, haptic effects and other native mobile capabilities.


+ A new study by Tapjoy has found that mobile gamers in the U.S.  prefer opt-in, rewarded advertisements over mandatory ads such as pre-roll videos by a 4-to-1 margin.


+ Shopify added omnichannel order management system OrderBot and ratings and review solution PowerReviews to its Shopify Plus Technology Partner program.


+ Email service provider SendPulse now uses artificial intelligence and machine learning to personalize its customers' campaigns.