---
title: Mobile Marketing News, Trends, Tips & Insights | Website Magazine | Michael Phillips
description: Masson specializes in helping brands articulate their purpose and communicate their value—through naming, campaigns, pitch decks, copy, video, and multi-platform, targeted content series.
---
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# Michael Phillips
Masson specializes in helping brands articulate their purpose and communicate their value—through naming, campaigns, pitch decks, copy, video, and multi-platform, targeted content series.
[mailto:michael.phillips@websitemagazine.com](mailto:michael.phillips@websitemagazine.com)
by
[It's Time to Redefine Mobile"](https://www.websitemagazine.com/mobile/its-time-to-redefine-mobile)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/its-time-to-redefine-mobile)
[These days you can't read a story about business, ecommerce or the economy without coming across something ...](https://www.websitemagazine.com/mobile/its-time-to-redefine-mobile)
[Mobile Operators Look to Challenge Apple](https://www.websitemagazine.com/mobile/mobile-operators-look-to-challenge-apple)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/mobile-operators-look-to-challenge-apple)
[Android's unprecedented rise up the list of leading smartphone operating systems has been well documented, ...](https://www.websitemagazine.com/mobile/mobile-operators-look-to-challenge-apple)
[PayPal Processing +$6 Million Per Day - In Mobile Transactions](https://www.websitemagazine.com/mobile/paypal-processing-more-than-6-billion-per-day-in-mobile-transactions)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/paypal-processing-more-than-6-billion-per-day-in-mobile-transactions)
[According to PayPal Mobile Director of Product Management, Fabio Sisinni, "We are doing more than $6 million ...](https://www.websitemagazine.com/mobile/paypal-processing-more-than-6-billion-per-day-in-mobile-transactions)
[Android Developers Get Key User Statistics](https://www.websitemagazine.com/mobile/android-developers-get-key-user-statistics)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/android-developers-get-key-user-statistics)
[Google's Android Market has released a new feature for developers called Application Statistics. As the name ...](https://www.websitemagazine.com/mobile/android-developers-get-key-user-statistics)
[The 2010 Mobile Year in Review](https://www.websitemagazine.com/mobile/the-2010-mobile-year-in-review)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/the-2010-mobile-year-in-review)
[The mobile Web is becoming ubiquitous, according to comScore's 2010 Mobile Year in Review. Taking into ...](https://www.websitemagazine.com/mobile/the-2010-mobile-year-in-review)
[Easy Mobile Marketing for Every Business](https://www.websitemagazine.com/mobile/easy-mobile-marketing-for-every-business)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/easy-mobile-marketing-for-every-business)
[According to new data from comScore, people accessing email via mobile devices increased an impressive 36 ...](https://www.websitemagazine.com/mobile/easy-mobile-marketing-for-every-business)
[State of the Application Nation](https://www.websitemagazine.com/mobile/state-of-the-application-nation)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/state-of-the-application-nation)
[Distimo, an app store analytics company, has released their latest Distimo Report, covering the full year of ...](https://www.websitemagazine.com/mobile/state-of-the-application-nation)
[iAds for Everyone with iAd Producer](https://www.websitemagazine.com/mobile/iads-for-everyone-with-iad-producer)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/iads-for-everyone-with-iad-producer)
[Apple, with unusually little fanfare, has released iAd Producer, a self-service development tool for Apple's ...](https://www.websitemagazine.com/mobile/iads-for-everyone-with-iad-producer)
[DoubleClick Advertisers Get Mobile Ad Options](https://www.websitemagazine.com/mobile/doubleclick-advertisers-get-mobile-ad-options)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/doubleclick-advertisers-get-mobile-ad-options)
[Google's DoubleClick has announced that advertisers now have the option to automatically integrate mobile ...](https://www.websitemagazine.com/mobile/doubleclick-advertisers-get-mobile-ad-options)
[A Solution to Flash on iPhone and iPad](https://www.websitemagazine.com/mobile/a-solution-to-flash-on-iphone-and-ipad)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/a-solution-to-flash-on-iphone-and-ipad)
[Ripcode, a transactional transcoding service provider has released a server-side product as a workaround to ...](https://www.websitemagazine.com/mobile/a-solution-to-flash-on-iphone-and-ipad)
[GoDaddy iPhone App Gets Major Upgrade](https://www.websitemagazine.com/mobile/godaddy-iphone-app-gets-major-upgrade)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/godaddy-iphone-app-gets-major-upgrade)
[In its first release, the GoDaddy iPhone app amounted to little more than a way to search for available ...](https://www.websitemagazine.com/mobile/godaddy-iphone-app-gets-major-upgrade)
[5 Signs 2010 will be The Year of Mobile](https://www.websitemagazine.com/mobile/5-signs-this-will-be-the-year-of-mobile)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/5-signs-this-will-be-the-year-of-mobile)
[If I had a nickel for every time I've heard "this is the year for mobile," I would have many, many nickels. ...](https://www.websitemagazine.com/mobile/5-signs-this-will-be-the-year-of-mobile)
[Amazitter iPhone App: Affiliate Earnings on the Go](https://www.websitemagazine.com/mobile/amazitter-iphone-app-affiliate-earnings-on-the-go)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/amazitter-iphone-app-affiliate-earnings-on-the-go)
[Amazon Associates is a top affilate program. Twitter is a bona fide marketing tool. Put them together and you ...](https://www.websitemagazine.com/mobile/amazitter-iphone-app-affiliate-earnings-on-the-go)
[Online Billing on the Fly, Mobile and for Free](https://www.websitemagazine.com/mobile/online-billing-on-the-fly-mobile-and-for-free)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/online-billing-on-the-fly-mobile-and-for-free)
[There are any number of online invoicing solutions out there. Billing Boss is another, and it's remarkably ...](https://www.websitemagazine.com/mobile/online-billing-on-the-fly-mobile-and-for-free)
[Free iPhone Apps Hardly Ever Used](https://www.websitemagazine.com/mobile/free-iphone-apps-hardly-ever-used)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/free-iphone-apps-hardly-ever-used)
[Pinch Media (iPhone business specialists) conducted an analysis and found that after downloading, iPhone apps ...](https://www.websitemagazine.com/mobile/free-iphone-apps-hardly-ever-used)
[Get Your Personal iPhone App](https://www.websitemagazine.com/mobile/get-your-personal-iphone-app)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/get-your-personal-iphone-app)
[InfoMedia is offering a way to create your own iPhone app, without any programming knowledge whatsoever. As ...](https://www.websitemagazine.com/mobile/get-your-personal-iphone-app)
[Vlingo Voice App Comes to iPhone](https://www.websitemagazine.com/mobile/vlingo-voice-app-comes-to-iphone)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/vlingo-voice-app-comes-to-iphone)
[Google recently launched voice-enabled search, but they're hardly the only players in the game and certainly ...](https://www.websitemagazine.com/mobile/vlingo-voice-app-comes-to-iphone)
[Are Consumers Ready for Mobile Advertising?](https://www.websitemagazine.com/mobile/is-now-the-time-for-mobile-advertising)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/is-now-the-time-for-mobile-advertising)
[Consumer confidence is down, the economy is up and down and there are reports all over the Web anticipating a ...](https://www.websitemagazine.com/mobile/is-now-the-time-for-mobile-advertising)
[Early Look: Top 10 Android Apps](https://www.websitemagazine.com/mobile/early-look-top-10-android-apps)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/early-look-top-10-android-apps)
[T-Mobile released the G1 mobile phone to the public this week, the first true competitor to the iPhone. And ...](https://www.websitemagazine.com/mobile/early-look-top-10-android-apps)
[Turn Your RSS Feed Into an iPhone App in Minutes](https://www.websitemagazine.com/mobile/turn-your-rss-feed-into-an-iphone-app-in-minutes)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/turn-your-rss-feed-into-an-iphone-app-in-minutes)
[AppLoop has a tool that will take your RSS feed (or any RSS feed) and turn it into a native iPhone app, which ...](https://www.websitemagazine.com/mobile/turn-your-rss-feed-into-an-iphone-app-in-minutes)
[Comparison Shopping from Your Mobile](https://www.websitemagazine.com/mobile/comparison-shopping-from-your-mobile)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/comparison-shopping-from-your-mobile)
[Did you ever get the feeling while shopping that you might not be getting the best deal? Pongr is an ...](https://www.websitemagazine.com/mobile/comparison-shopping-from-your-mobile)
[Streaming Live Video on the Web with Your Mobile](https://www.websitemagazine.com/mobile/streaming-live-video-on-the-web-with-your-mobile)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/streaming-live-video-on-the-web-with-your-mobile)
[It's nice to see mobile developers come up with applications that tap into the heart of the mobile ...](https://www.websitemagazine.com/mobile/streaming-live-video-on-the-web-with-your-mobile)
[Android Will Kill the iPhone and Cripple AT&T - Eventually](https://www.websitemagazine.com/mobile/android-will-kill-the-iphone-and-cripple-at-andt-eventually)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/android-will-kill-the-iphone-and-cripple-at-andt-eventually)
[T-Mobile and Google announced the Android-loaded, HTC-manufactured G1 phone this morning to an enthusiastic ...](https://www.websitemagazine.com/mobile/android-will-kill-the-iphone-and-cripple-at-andt-eventually)
[Interactive Music with the iPhone](https://www.websitemagazine.com/mobile/interactive-music-with-the-iphone)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/interactive-music-with-the-iphone)
[Irish band Snow Patrol is looking to be the first to invite fans to an interactive experience through an ...](https://www.websitemagazine.com/mobile/interactive-music-with-the-iphone)
[Evite Turn-by-Turn Voice Directions on Your Mobile](https://www.websitemagazine.com/mobile/evite-turn-by-turn-voice-directions-on-your-mobile)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/evite-turn-by-turn-voice-directions-on-your-mobile)
[There's a new feature available from Evite, voice-activated directions. Start by getting the invitation sent ...](https://www.websitemagazine.com/mobile/evite-turn-by-turn-voice-directions-on-your-mobile)
[Free Ad-Supported Mobile Games](https://www.websitemagazine.com/mobile/free-ad-supported-mobile-games)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/free-ad-supported-mobile-games)
[I get really tired of Brick Breaker. But I don't necessarily want to pay for another mobile game, so I just ...](https://www.websitemagazine.com/mobile/free-ad-supported-mobile-games)
[Another iPhone Update and a Must-have Gadget](https://www.websitemagazine.com/mobile/another-iphone-update-and-a-must-have-gadget)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/another-iphone-update-and-a-must-have-gadget)
[This is starting to sound redundant, but Apple has released a new version of the iPhone operating system, ...](https://www.websitemagazine.com/mobile/another-iphone-update-and-a-must-have-gadget)
[2D Barcode Creator and App for the iPhone](https://www.websitemagazine.com/mobile/2d-barcode-app-for-the-iphone)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/2d-barcode-app-for-the-iphone)
[ScanLife now has a 2D barcode app at the iTunes store available for download. If you're not familiar, 2D ...](https://www.websitemagazine.com/mobile/2d-barcode-app-for-the-iphone)
[Google Maps: The Best and Worst of Mobile Web](https://www.websitemagazine.com/mobile/google-maps-the-best-and-worst-of-mobile-web)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/google-maps-the-best-and-worst-of-mobile-web)
[In our May issue of Website Magazine, we explore the Mobile Web - it's usefulness, hopes and hypes. One ...](https://www.websitemagazine.com/mobile/google-maps-the-best-and-worst-of-mobile-web)
[Mobile Web: Hope or Hype](https://www.websitemagazine.com/mobile/mobile-web-hope-or-hype)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/mobile-web-hope-or-hype)
[A February article by Joel Garreau in The Washington Post cites this statistic: “From essentially zero, we’ve ...](https://www.websitemagazine.com/mobile/mobile-web-hope-or-hype)
[Swirl Connect - Mobile or PC, Connect with Friends in Real-Time](https://www.websitemagazine.com/mobile/swirl-connect-connect-with-friends-in-real-time)
[by Michael Phillips](https://www.websitemagazine.com/mobile/author/michael-phillips)
[](https://www.websitemagazine.com/mobile/swirl-connect-connect-with-friends-in-real-time)
[Swirl has announced the release of Swirl Connect, a mobile application that keeps you close - very close - ...](https://www.websitemagazine.com/mobile/swirl-connect-connect-with-friends-in-real-time)
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