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    Marketing Technology 101: Making Sense Of The Marketing Stack

    The combination of technology and services used by marketers – the marketing stack – is one of the most powerful tools in a marketer’s arsenal, but making sense of the growing array of options can be daunting. The 2015 edition of Brinker’s “Marketing Technology Landscape Supergraphic” includes 1,876 marketing technology

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    Top 8 Pitfalls To Consider When Replatforming

    Facing a replatforming with your eCommerce provider? Before embarking on what essentially amounts to a new software implementation, be sure you are aware of the most common replatforming pitfalls.

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