--- title: BIG List of Tools for Professional Search Marketers description: Search engine optimization remains one of the main drivers of website traffic today. And, like many ... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/seofigure_100x100-Jan-23-2023-12-13-35-9050-AM-1-1-1.png --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # BIG List of Tools for Professional Search Marketers ![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png) [by Peter Devereaux](https://www.websitemagazine.com/seo/author/peter-devereaux) 28 Jan, 2014 - - - [mailto:?Body=https://www.websitemagazine.com/seo/big-list-of-tools-for-professional-search-marketers](mailto:?Body=https://www.websitemagazine.com/seo/big-list-of-tools-for-professional-search-marketers) - Link Copied! ![BIG List of Tools for Professional Search Marketers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/seofigure_100x100-Jan-23-2023-12-13-35-9050-AM-1-1-1.png) Search engine optimization remains one of the main drivers of website traffic today. And, like many digital initiatives, success depends on know-how and available tools. Website Magazine's "2014 BIG List of Tools for Professional Search Marketers" includes free and paid offerings, such as Web-based tools, resources, software and some automation platforms - containing features like keyword research, analytics, performance monitoring, testing and more. Here are 30-plus of the search marketing tools to know in 2014. ### [AdvancedWebRanking](https://www.advancedwebranking.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_1-3-1-1-1.png?width=450&height=306&name=biglist-seotools_1-3-1-1-1.png) ### [Authority Labs](https://www.authoritylabs.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_2-3-1-1-1.png?width=450&height=330&name=biglist-seotools_2-3-1-1-1.png) ### [Bing Webmaster Tools](https://www.bing.com/toolbox/webmaster) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_3-3-1-1-1.png?width=450&height=227&name=biglist-seotools_3-3-1-1-1.png) ### [BrightEdge](https://www.brightedge.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_4-3-1-1-1.png?width=450&height=216&name=biglist-seotools_4-3-1-1-1.png) ### [BrightLocal](https://www.brightlocal.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_5-3-1-1-1.png?width=450&height=286&name=biglist-seotools_5-3-1-1-1.png) ### [BuzzStream](https://www.buzzstream.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_6-3-1-1-1.png?width=450&height=198&name=biglist-seotools_6-3-1-1-1.png) ### [Cognitive SEO](https://cognitiveseo.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_7-3-1-1-1.png?width=450&height=233&name=biglist-seotools_7-3-1-1-1.png) ### [Copyscape](https://www.copyscape.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_8-3-1-1-1.png?width=450&height=199&name=biglist-seotools_8-3-1-1-1.png) ### [Getlisted.org](https://getlisted.org/) (by Moz) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_9-3-1-1-1.png?width=450&height=191&name=biglist-seotools_9-3-1-1-1.png) ### [Google Analytics](https://www.google.com/analytics/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_10-3-1-1-1.png?width=450&height=154&name=biglist-seotools_10-3-1-1-1.png) ### [InboundWriter](https://www.inboundwriter.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_11-3-1-1-1.png?width=450&height=248&name=biglist-seotools_11-3-1-1-1.png) ### [iWebTool](https://www.iwebtool.com/reverse_ip)  ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_12-3-1-1-1.png?width=450&height=182&name=biglist-seotools_12-3-1-1-1.png) ### [Kenshoo](https://www.kenshoo.com/us/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_13-3-1-1-1.png?width=450&height=278&name=biglist-seotools_13-3-1-1-1.png) ### [Link-assistant](https://www.link-assistant.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_14-3-1-1-1.png?width=450&height=334&name=biglist-seotools_14-3-1-1-1.png) ### [Magestic SEO](https://majestic.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_15-3-1-1-1.png?width=450&height=344&name=biglist-seotools_15-3-1-1-1.png) ### [Moz](https://moz.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_16-3-1-1-1.png?width=450&height=238&name=biglist-seotools_16-3-1-1-1.png) ### [My SEO Tool](https://agencyanalytics.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_17-3-1-1-1.png?width=450&height=290&name=biglist-seotools_17-3-1-1-1.png) ### [Open Site Explorer](https://moz.com/link-explorer) (by Moz) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_18-3-1-1-1.png?width=450&height=299&name=biglist-seotools_18-3-1-1-1.png) ### [Optimizely](https://www.optimizely.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_19-3-1-1-1.png?width=450&height=163&name=biglist-seotools_19-3-1-1-1.png) ### [PageScoring](https://pagescoring.com/website-speed-test/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_20-3-1-1-1.png?width=450&height=100&name=biglist-seotools_20-3-1-1-1.png) ### [Pingdom](https://www.pingdom.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_21-3-1-1-1.png?width=450&height=284&name=biglist-seotools_21-3-1-1-1.png) ### [Piwik](https://matomo.org/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_22-3-1-1-1.png?width=450&height=293&name=biglist-seotools_22-3-1-1-1.png) ### [Raven Tools](https://raventools.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_23-3-1-1-1.png?width=450&height=170&name=biglist-seotools_23-3-1-1-1.png) ### [Rio SEO](https://www.rioseo.com) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_24-3-1-1-1.png?width=450&height=218&name=biglist-seotools_24-3-1-1-1.png) ### [Schema.org](https://schema.org/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_25-3-1-1-1.png?width=450&height=185&name=biglist-seotools_25-3-1-1-1.png) ### [Screaming Frog](https://www.screamingfrog.co.uk/seo-spider/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_26-3-1-1-1.png?width=450&height=292&name=biglist-seotools_26-3-1-1-1.png) ### [SearchMetrics](https://www.searchmetrics.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/searchmetrics-screenshot-3-1-1-1.png?width=450&height=323&name=searchmetrics-screenshot-3-1-1-1.png) ### [SEMrush](https://www.semrush.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_28-3-1-1-1.png?width=450&height=322&name=biglist-seotools_28-3-1-1-1.png) ### [SEOmofo](https://www.seomofo.com/snippet-optimizer.html) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_29-3-1-1-1.png?width=450&height=201&name=biglist-seotools_29-3-1-1-1.png) ### [Structured Data Testing Tool](https://www.google.com/webmasters/tools/richsnippets) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_30-3-1-1-1.png?width=450&height=82&name=biglist-seotools_30-3-1-1-1.png) ### [Web CEO](https://www.webceo.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_31-3-1-1-1.png?width=450&height=444&name=biglist-seotools_31-3-1-1-1.png) ### [Wordstream](https://www.wordstream.com/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_32-3-1-1-1.png?width=450&height=197&name=biglist-seotools_32-3-1-1-1.png) ### [Yoast](https://yoast.com/wordpress/seo/) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/biglist-seotools_33-3-1-1-1.png?width=450&height=335&name=biglist-seotools_33-3-1-1-1.png)   --- ### :: Did we miss your favorite search marketing tool? Let us know in the comments below, and we'll add it to the list. :: ![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png) [Peter Devereaux](https://www.websitemagazine.com/seo/author/peter-devereaux) As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field. - - - - - [mailto:peter.devereaux@websitemagazine.com](mailto:peter.devereaux@websitemagazine.com) #### Popular Post ### [Core Principles of SEO ![Core Principles of SEO](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/seo-map_200x200-Jan-23-2023-12-19-44-5053-AM-1-1-1.gif)](https://www.websitemagazine.com/seo/core-principles-of-seo) ### [Is Microsoft's New Chat GPT Enabled Bing the Google Killer? ![Is Microsoft's New Chat GPT Enabled Bing the Google Killer?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-8294625-1.jpg)](https://www.websitemagazine.com/seo/is-microsofts-new-chat-gpt-enabled-bing-the-google-killer) ### [SEO vs SEM: Choosing a Sustainable Path to Long Term Success ![SEO vs SEM: Choosing a Sustainable Path to Long Term Success](https://www.websitemagazine.com/hubfs/black-and-white-people-bar-men.jpg)](https://www.websitemagazine.com/seo/seo-vs-sem) #### Subscribe to Our Newsletter! [![](https://a.impactradius-go.com/display-ad/13053-1438301)](https://semrush.sjv.io/c/3976891/1438301/13053)![](https://imp.pxf.io/i/3976891/1438301/13053) #### Latest in SEO [![Core Principles of SEO](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/seo-map_200x200-Jan-23-2023-12-19-44-5053-AM-1-1-1.gif) Core Principles of SEO](https://www.websitemagazine.com/seo/core-principles-of-seo) [![SEO vs SEM: Choosing a Sustainable Path to Long Term Success](https://www.websitemagazine.com/hubfs/black-and-white-people-bar-men.jpg) SEO vs SEM: Choosing a Sustainable Path to Long Term Success](https://www.websitemagazine.com/seo/seo-vs-sem) [![Guide to Local SEO in 2023](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Feb-07-2023-03-32-33-0828-PM.png) Guide to Local SEO in 2023](https://www.websitemagazine.com/seo/local-seo-guide) [![How Long Does it Take to Rank in Google?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/relay-race-competition-stadium-sport-1-1.webp) How Long Does it Take to Rank in Google?](https://www.websitemagazine.com/seo/how-long-does-it-take-to-rank-in-google) [![Move Up the SERPs with Schema Markup](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-23-2023-12-16-13-9611-AM-Apr-10-2023-01-37-56-7047-PM-1-1.png) Move Up the SERPs with Schema Markup](https://www.websitemagazine.com/seo/move-up-the-serps-with-schema-markup) [![Is Microsoft's New Chat GPT Enabled Bing the Google Killer?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-8294625-1.jpg) Is Microsoft's New Chat GPT Enabled Bing the Google Killer?](https://www.websitemagazine.com/seo/is-microsofts-new-chat-gpt-enabled-bing-the-google-killer) [![gradient-regular@3x](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x.png?width=128&height=128&name=gradient-regular@3x.png)](https://www.websitemagazine.com/) 999 E Touhy Ave, Des Plaines, IL 60018   [info@websitemagazine.com](mailto:info@websitemagazine.com) [(888) 7WEBMAG](tel:18887932624) [(312) 313-6576](tel:13123136576) About - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Contact Us](https://www.websitemagazine.com/contact) Resources Membership - Login - Subscribe Signup for our newsletter © 2026 Website Magazine. All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Peter Devereaux", "url" : "https://www.websitemagazine.com/seo/author/peter-devereaux" }, "dateModified" : "2023-05-01T22:32:26.877Z", "datePublished" : "2014-01-28T06:00:00.000Z", "headline" : "BIG List of Tools for Professional Search Marketers", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/seofigure_100x100-Jan-23-2023-12-13-35-9050-AM-1-1-1.png" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/seo/big-list-of-tools-for-professional-search-marketers", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Peter Devereaux" } ], "headline" : "BIG List of Tools for Professional Search Marketers", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```