---
title: Age Profiles of Social Platforms
description: Age is much more than just a number - particularly for those businesses dipping their virtual toe in...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/social-media-blocks-Jan-23-2023-02-18-08-4499-PM-Apr-10-2023-01-47-08-4907-PM-1-1.png
---

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# Age Profiles of Social Platforms

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[by Pete Prestipino](https://www.websitemagazine.com/social-media/author/pete-prestipino) 03 Jan, 2014

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**Age is much more than just a number - particularly for those businesses dipping their virtual toe in the waters of social media advertising.**

 Traditionally, younger users aren't big spenders and that can dissuade an advertiser from putting much (if any) of their budget on a specific platform. So what networks are trending young, younger and youngest?

---

 According to a recently released report from GlobalWebIndex, Tumblr, Instagram and Pinterest are those with the "newbiest" of audiences. The research was based on data from a panel of individuals with Web access at different stages Internet development and living in countries including India, South Africa, Spain, and the United States.

 The report also indicated that Facebook has an older age profile than Twitter in all four of the countries analyzed and the oldest Facebook user profile is in the United States. In addition, LinkedIn and Google+ happened to be the social networks with the oldest user population.

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[Pete Prestipino](https://www.websitemagazine.com/social-media/author/pete-prestipino)

Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.

- <https://www.linkedin.com/in/prestipino>
- <https://www.antennagroup.com/>
- [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com)

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