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2013 Big List of Marketing Automation Software

Written by Peter Devereaux | Aug 30, 2013 5:00:00 AM

One of life's biggest challenges is that there are only 24 hours in a day. And even though many professionals clock in more than the average eight hours a day at work, they still find themselves stretched too thin.

This is especially the case for digital marketers, who are always busy trying to connect an abundance of data to the right customers and correct campaigns in attempt to increase conversions. Luckily, advanced technology like marketing automation software has made it easier for marketers to keep track of important data, and use these valuable insights to develop customer relationships with less manual effort, as well as measure ROI in a more efficient way. 

What is not automatic, however, is your decision of what platform to leverage, because the marketing automation industry is full of viable options. Discover more than 20 of these options below:

Act-on

Klout Score: 61

Eloqua

Klout Score: 80

eTrigue

Klout Score: 45

ExactTarget

Klout Score: 83

Genius

Klout Score: NA

HubSpot

Klout Score: 85

Infusionsoft

Klout Score: 72

LeadFormix

Klout Score: 49

LeadLife Solutions

Klout Score: NA

Loopfuse

Klout Score: 50

Lyris

Klout Score: 53

Marketo

Klout Score: 74

Net-Results

Klout Score: 51

NetSuite

Klout Score: 82

Optify

Klout Score: 61

Pardot

Klout Score: 80

SalesEngine International

Klout Score: NA

SAS

Klout Score: 60

Signal

Klout Score: NA

Silverpop

Klout Score: 67

SimplyCast

Klout Score: 49

Teradata

Klout Score: 59