App Annie provided some interesting data on the top-growing countries, categories and app stores in its recently released App Annie Index 2013 Retrospective report.
Data from the marketing intelligence and analytics platform revealed that "Freemium" as a business model continued to be massively successful for a range of app categories in 2013.
To the surprise of few, the 'Games' category experienced the most consumer spending last year with both the iOS App Store and Google Play experiencing surges in app store game revenue (at the expense of the handheld game market).
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.