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Amazon Dismisses Bitcoin, eGifter Provides Alternative

Written by Amberly Dressler | Apr 16, 2014 5:00:00 AM

With all the online chatter about Bitcoin - digital currency - progressive ecommerce powerhouse Amazon is joining the conversation, just not as most would expect.

In an interview with Re/code, Amazon's Head of Payments Tom Taylor said they've considered accepting Bitcoin, but, basically, customers aren't demanding it. Amazon has no plans within the company to engage bitcoin. 

Savvy consumers looking to purchase Amazon goods with cryptocurrencies, however, have alternatives. eGifter, a social gifting application and marketplace, provides such an option for not only shoppers, but also big-name merchants who aren't accepting Bitcoin, Dogecoin and Litecoin. 

eGifter allows consumers to spend these digital currencies on its platform, which can then be spent on Amazon.com, or one of more than 200 other major retailers the site offers. Here's how it works:

1. Shoppers sign in and choose a friend on their social networks or enter their email address.

2. They then select an eGift Card from 100-plus brands

3. The gift-giver chooses an eGreeting Card or adds a personal message or video

4. Lastly, there's an optional feature to invite friends to chip in and make it a group gift. 

Here are some featured gift cards that shoppers can purchase with Bitcoin.