---
title: Ecommerce Website Usability
description: What did you spend in man (or woman) hours and advertising dollars last month to drive traffic to ...
---

[Ecommerce Solutions, Trends & News | Website Magazine](https://www.websitemagazine.com/ecommerce)

# [Ecommerce Website Usability](https://www.websitemagazine.com/ecommerce/ecommerce-website-usability)

 Written by [Pete Prestipino](https://www.websitemagazine.com/ecommerce/author/pete-prestipino) | Sep 18, 2008 5:00:00 AM

What did you spend in man (or woman) hours and advertising dollars last month to drive traffic to your ecommerce storefront? And what will you spend this upcoming holiday season? If you're like most Internet retailers, it might just seem like the total expenditure of a small nation. Is it more than you need? What are the other options to improve long-term customer value? Let's look at some **[practical tactics for improving the usability of your ecommerce site](https://www.websitemagazine.com/blog/five-tips-for-improving-ecommerce-website-usability)** to increase long-term customer interaction with your products and your brand.

[View full post](https://www.websitemagazine.com/ecommerce/ecommerce-website-usability)

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