SEO in 2014: Fact, Fiction and Sensationalism
With search optimization now a regular part of the marketing equation, businesses are increasingly reliant on incoming search traffic to support growth goals. SEO is more important than ever, and Google’s recent algorithm updates have caused a flurry of speculation, joy, and panic! Separate SEO fact, fiction, and sensationalism – Join Kaila Strong, Senior Director of SEO Services at Vertical Measures for a deep dive into SEO in 2014. She’ll discuss common myths, tactics you should adopt, and penalties to avoid.