---
title: "QUICK HIT: Creative Trends in Focus"
description: Searches for unicorn were up 297% year over year, and searches for mermaid were up 145%.
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/unicorn-2-1-1-1.gif
---

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# QUICK HIT: Creative Trends in Focus

![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png)

[by Peter Devereaux](https://www.websitemagazine.com/infographics/author/peter-devereaux) 16 Jan, 2023

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![QUICK HIT: Creative Trends in Focus](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/unicorn-2-1-1-1.gif)

**You don't want your website to look outdated, right? Of course not - who would? That's why it is important to pay particular attention to the trends - but who in their right mind who spend hour upon hour going through the 200+ million active websites on the 'Net to find out? **

 Fortunately, Shutterstock recently [published](https://www.shutterstock.com/blog/trends/2018-creative-trends) some interesting research on what's trending in the world of images, video and even music/sound and it is definitely worth a closer look. The researchers identified three major creative trends:   
  

**Fantasy**: Searches for "unicorn" were up 297% year over year, and searches for "mermaid" were up 145%.

**New minimalism**: Searches for "continuous line" were up 432% year over year, and searches for "neon circles" were up 387%. **Space**: Searches for "solar" were up 991% year over year, and searches for "astro" were up 671%.

 While most Website Magazine readers will likely shy away from filling their digital presence with Unicorns, Shutterstock's research could provide some inspiration for your next 'Net project. Check out the infographic below for more:  
  

[![creative-shutterstock](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/creative-shutterstock-1-1-1.jpg "creative-shutterstock")](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/creative-shutterstock-1-1-1.jpg)

![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png)

[Peter Devereaux](https://www.websitemagazine.com/infographics/author/peter-devereaux)

As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.

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