---
title: Conference for In-House Search Marketers
description: Those SEOs most recognizable in the industry are often independents. The majority of SEOs, however, ...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/inhousesem-mini-Jan-23-2023-12-07-08-8868-AM-1-1-1.gif
---

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# Conference for In-House Search Marketers

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[by Pete Prestipino](https://www.websitemagazine.com/seo/author/pete-prestipino) 27 Apr, 2009

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Those SEOs most recognizable in the industry are often independents. The majority of SEOs, however, work in-house for companies both large and small. That may be one of the reasons that SEOinhouse.com and Search Marketing Expo organizer Third Door Media announced **[In-House SEM Exchange](https://www.inhousesemexchange.com)**, a search engine marketing conference dedicated to in-house SEOs.

 The In-House SEM Exchange, sponsored by Microsoft Live Search, addresses the most pressing issues faced by attendees. These in-house SEM folks will actually define the topics discussed during the event through a pre-event survey. "In-house SEOs will benefit from the safe haven of this event so that we can share openly, get input from people who have been through their challenges and get several solutions from a room full of people who understand the unique challenges of in-house SEO," said Duane Forrester, Senior Program Manager, SEO - Microsoft/MSN.

*The In-house SEM Exchange will happen on June 4th, 2009 following Search Marketing Expo - SMX Advanced in Seattle, Washington, June 2-3.*<https://www.inhousesemexchange.com/>

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[Pete Prestipino](https://www.websitemagazine.com/seo/author/pete-prestipino)

Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.

- <https://www.linkedin.com/in/prestipino>
- <https://www.antennagroup.com/>
- [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com)

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