Search engine optimization and digital media professionals that developed Accelerated Mobile Pages (AMP) for Google will now be able to see how well that initiative is performing.
Google announced that it has just started rolling out a change in the Search Analytics feature of Search Console (formerly Webmaster Tools) that will make it possible to view information on how AMP pages are performing in search.
Search Console users can filter for AMP results ("which queries lead to my AMP pages being shown?"), compare how their metrics perform against other search results links, and see how the visibility of site's AMP pages has evolved over time.
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.